Senior Marketing Officer

Plymouth, UK (Unknown)

Salary Not AvailableSenior LevelTemporary

Posted 12 days ago

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Job Summary

You will own the end-to-end planning, delivery, and evaluation of touring campaign portfolios, using data to optimize performance and collaborating with marketing teams, producers, and suppliers to meet audience development targets.

  • Own end-to-end campaign lifecycle across digital, print, and on-site channels
  • Embed segmentation and data insights to drive audience growth and ROI

Job Description

Responsibilities

  • Lead on the planning, delivery, and evaluation of a portfolio of marketing campaigns for touring productions, ensuring activity is delivered on time, on budget, and achieves agreed sales and audience development targets.
  • Use reporting and statistical information (Tessitura, Purple Seven, Prospect2, Google Analytics, social metrics) to track campaign performance, identify risks early, and recommend corrective action.
  • Bring creativity and innovation to campaign planning and delivery, ensuring productions at TRP are promoted in ways that are engaging, distinctive, and brand-aligned.
  • Be directly responsible for the delivery, evaluation, and evolution of allocated campaign activity, ensuring alignment with TRP’s brand and audience objectives.
  • Work collaboratively with the Marketing Support Officer and Senior Marketing & Content Officer to ensure email, content scheduling, and digital channel activity are effectively integrated into show campaigns.
  • Maintain strong relationships with producers, marketing agencies, and suppliers to deliver campaigns that meet expectations.
  • Contribute to TRP’s audience development goals by embedding segmentation and research insights into campaign planning.
  • Support wider marketing initiatives and organisational projects as required.
  • Plan and deliver integrated campaigns (digital, print, media, on-site), managing campaign budgets and timelines.
  • Act as day-to-day contact for visiting producers and agencies on allocated campaigns, escalating issues to the Marketing Manager where required.

Benefits

  • Great
  • Ticket Offers
  • Company Pension Scheme
  • 28 Days
  • Holiday
  • On Site
  • Dining Facility
  • Local Business
  • Discounts
  • Employee Assistance
Theatre Royal Plymouth logo

Theatre Royal Plymouth

LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.

Founded in 2009
Bristol, England, GBR
31 employees (4 in marketing)

Traffic Signals

Monthly Visitors
425M
Monthly Google Ads Budget
$18.2M
Traffic Source Mix
Search
39.5%
Direct
31.4%
Referral
5.8%
Social
4%
Paid
5.7%

Headcount Trend

Current headcount: ~31

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
666