Responsibilities

• Developing and executing comprehensive marketing strategies to drive occupancy, event bookings, and brand awareness.
• Managing digital marketing efforts, including social media, website content, SEO, and email campaigns.
• Overseeing the creation of promotional materials, ensuring consistency with brand guidelines.
• Collaborating with the sales, events, and revenue teams to create targeted marketing campaigns.
• Managing hotel partnerships, sponsorships, and influencer collaborations to enhance brand visibility.
• Analyzing market trends, guest demographics, and competitor activity to identify opportunities for growth.
• Coordinating public relations efforts, including press releases, media outreach, and brand storytelling.
• Monitoring and reporting on marketing performance metrics, providing insights and recommendations for improvement.
• Budgeting and managing marketing expenditures to ensure cost-effective campaign execution.
• Ensuring all marketing initiatives align with the hotel’s brand positioning and business goals.

Requirements

• Proven experience in marketing management, preferably within hospitality, tourism, or a related industry.
• Strong leadership skills with the ability to develop and execute innovative marketing strategies.
• Expertise in digital marketing, including social media, content creation, and online advertising.
• Excellent communication and storytelling skills with a strong ability to engage audiences.
• Analytical mindset with experience in measuring marketing performance and ROI.
• Proficiency in marketing software, CRM systems, and content management platforms.
• Ability to work cross-functionally with internal teams and external partners to drive results.
• You must have the right to work in the UK to be eligible for this role. Documented evidence of eligibility will be required from all candidates prior to commencing employment.

Benefits

• Hotel discounts across all Axiom Hospitality hotels – colleague rates and up to 50% discount on F&B;
• 28 days holiday, including bank holidays, increasing yearly to 33 days;
• Discounts across retail, restaurants, events and more through our benefits & rewards portal;
• Access to our Employee Assistance Line to support your Mental Health and Wellbeing;
• Use of Wagestream Financial Wellbeing platform, allowing instant access to your pay;
• Yearly complimentary Axiom Xcape stayover after one year of service;
• A growing team with great training, progression, and promotion opportunities;
• Rewards for referring a friend: referral bonus for recommending a new team member starts at £250 per successful hire;
• Free meals while on shift;
• Length of service awards, ranging from 1 year to 3, 5, 10 and 20-year rewards and more!