Responsibilities

• Play an active part in delivering Marketing’s Strategy acting as an agent for change and a point of innovation and creativity
• Challenge established practices and procedures and incorporate best practice from other sectors and competitors, ensuring simple and easy to understand customer communications that have a digital experience at their core
• Lead on high profile projects and strategic initiatives that have an impact on customer retention
• Ensure changes help to minimise losses, increase value from existing customers, are accessible to vulnerable customers and project key Customer Business brand values
• Manage stakeholders at all levels including Director and COE level when required
• Where layout and design enhancements are required, manage the full creative development process with internal and/or external marketing agencies, ensuring all internal stakeholders are managed effectively and appropriate sign-off is secured for marketing activity
• Optimise the efficiency and effectiveness of all communications activity by implementing reporting and evaluation processes, and plan communication changes and enhancements as necessary based on correspondence performance
• Design communications that cater for all sections of our customer base, that incorporate plain language principles and meet vulnerability needs
• Deputise for the Senior Communications Manager (Domestic) when required and represent the Marketing department as a marketing expert to senior internal and external stakeholders as required
• Use the benefit of their experience to provide mentoring and support to Marketing Manager colleagues as required

Requirements

• Educated to degree level or equivalent professional qualification
• At least 5 years Marketing experience
• Proven track record of delivery in a Direct Marketing communications environment
• Proven track record of managing below the line campaigns
• Experience of co-ordinating and leading cross business project teams
• Excellent change management skills
• Excellent at multi-tasking
• Excellent communication skills
• Experience of communicating and influencing at a senior level
• Experience of dealing with key external bodies

Benefits

• As well as a competitive salary which is reviewed annually, you can also enjoy a number of other benefits. With our pension scheme, we’ll double match your contribution up to a company contribution of 10%.
• 36 days annual leave
• Holiday purchase – perfect your work/life balance with extra annual leave
• Share Incentive Plan and Sharesave Scheme
• Payroll giving and charity matched funding
• Technology Vouchers – save more and spread the cost of your technology purposes
• Count us in – pledge to reduce carbon emissions and help fight climate change
• Electric Vehicle Schemes – to help you transition to green/clean driving
• Cycle to Work scheme and public transport season ticket loans
• Options to purchase dental insurance, private medical insurance, health cash plan and annual health assessments