Responsibilities

• Drive forward Oura’s international communications strategy, ensuring alignment with global brand objectives and regional market needs.
• Collaborate with regional teams to tailor messaging and campaigns that resonate with local audiences while maintaining a consistent global brand voice.
• Oversee the development of localized content and storytelling, ensuring it is culturally relevant and speaks to the health, wellness, and lifestyle trends in each market.
• Monitor market trends and media landscapes in key regions to identify opportunities for proactive communications and brand elevation.
• Champion Oura’s brand narrative and ensure it is effectively communicated across all international channels, including digital media, traditional PR, influencer partnerships, and events.
• Maintain strong relationships with key media outlets, influencers, and thought leaders across multiple regions, driving earned media coverage and positive brand sentiment.
• Collaborate with external agencies and consultants to amplify Oura’s message and increase media presence in new and existing markets.
• Manage regional executive media training, preparing Oura leaders for high-profile interviews, speaking engagements, and public appearances.
• Act as the point of contact for all international PR, international crisis communications, and international media relations inquiries.
• Oversee and manage relationships with external PR agencies in Tier 1 markets across multiple regions, ensuring alignment with global brand strategy, consistency in messaging, and the execution of high-impact media campaigns.

Requirements

• 10+ years of experience in communications, public relations, or corporate communications, with a proven track record of managing international or global communication strategies.
• Strong understanding of international markets, cultural nuances, and global media landscapes, with experience working across EMEA, and APAC.
• Exceptional written, verbal, and interpersonal communication skills, with the ability to craft compelling narratives and adapt messaging for different audiences.
• Strong leadership skills with the ability to inspire and motivate and drive collaboration across cross-functional teams.
• Experience managing a small but high functioning team that moves fast.
• Ability to think strategically while also being hands-on in executing high-impact initiatives.
• Strong project management skills with the ability to balance multiple priorities and meet deadlines in a fast-paced environment.

Preferred

• Fluency in multiple languages is a plus but not required.
• Experience working in the tech, health, or consumer lifestyle sectors is a plus.