Responsibilities

• Your responsibilities may include, but are not limited to:
• Work closely with the UK Events team to develop and maintain an annual events calendar, identifying key national and B2B events where BYD should participate to maximise brand exposure, customer engagement, test drives, and sales opportunities.
• Support the Event Manager in delivering new product launches and high-profile Tier One events, including events such as the Goodwood Festival of Speed.
• Support the planning and strategic development of the national events programme, taking ownership of the successful delivery, execution, and evaluation of assigned events.
• Manage events from end to end across national B2C and B2B programmes, working collaboratively with agency partners, suppliers, and internal and external stakeholders.
• Lead key project management activities, including briefing, planning, designing, coordinating, and evaluating event proposals and experiences.
• Tailor event experiences to specific audiences and objectives, ensuring a best-in-class guest journey and consistently high standards of execution.
• Coordinate all event logistics, including vehicle movements, staffing requirements, event materials, uniforms, merchandise, and other operational requirements.
• Manage onsite event activations alongside appointed agencies, ensuring smooth and efficient delivery and maintaining the highest standards of quality and brand execution.
• Support the development and implementation of efficient event processes, continuously identifying opportunities to improve delivery and operational effectiveness.

Requirements

• Bachelor's degree in Marketing, Communications, Event Management, or a related discipline. Equivalent professional experience within the events or experiential marketing industry will also be considered.
• A minimum of two years' relevant experience in event planning, event management, experiential marketing, or a related field. Experience within the automotive sector is desirable.
• Strong project management skills, with the ability to manage multiple projects, deadlines, and stakeholders simultaneously.
• Exceptional organisational skills and a strong attention to detail.
• The ability to work effectively in a fast-paced, dynamic environment with changing priorities.
• A calm, proactive, and solutions-focused approach to problem-solving and unexpected challenges.
• Excellent written and verbal communication skills, with strong negotiation and supplier management capabilities.
• Confidence working collaboratively with agencies, suppliers, internal teams, and senior stakeholders.
• Strong commercial awareness and an understanding of how events can support brand, customer, and business objectives.
• Proficiency in Microsoft Office, including Word, PowerPoint, Excel, and Outlook, alongside general digital and event management tools.

Preferred

• Experience within the automotive sector is desirable.

Benefits

• Scottish Widows workplace pension.
• Commuting allowance.
• Car Salary Sacrifice Scheme.
• 25 days' annual leave, plus public holidays.
• Private healthcare.
• Departmental and company-wide team-building events.