Senior Digital Marketing Executive at Red Bull Technology Group | Milton Keynes, UK

Senior Digital Marketing Executive

Milton Keynes, UK (Unknown)

Salary Not AvailableSenior LevelFull time

Posted 7 weeks ago

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Job Summary

Own the end-to-end digital strategy for owned channels with a strong focus on SEO, content performance, and KPI driven optimization across CMS, analytics, and automation.

Growth Infrastructure: Own and optimize the owned media tech stack (CMS, analytics, automation) to improve SEO, content performance, and measurement.
Stakeholder Alignment: Lead cross-functional campaigns with product, editorial, analytics, and tech teams to improve user experience.
Platform Governance: Oversee technical roadmaps, workflows, escalation, and governance for end-to-end campaigns from concept to execution.

Job Description

Responsibilities

Digital strategy & channel optimisation - Define and deliver digital strategy across owned channels, including SEO, content optimisation, and audience insights.
Own KPIs and performance tracking, using analytics and AI-driven tools to improve engagement and output.
Stakeholder leadership & cross-functional coordination - Act as the main point of contact for owned media, aligning stakeholders and connecting teams.
Collaborate with cross-functional teams to deliver data-driven campaigns and improve user experience.
Operations & technical oversight - Oversee technical roadmaps and prioritise work based on business needs.
Manage workflows, product updates, and act as the key escalation point.
Tools & platform management - Own and optimise the owned media tech ecosystem (CMS, analytics, automation).
Drive innovation and define long-term platform strategy with product and tech teams.
Essential attributes for success - Lead digital strategy and optimisation for owned channels, driving SEO, content performance, and KPI tracking.
Manage stakeholder relationships and coordinate across cross-functional teams while overseeing product roadmaps and technical priorities.
Own the tools ecosystem and governance, delivering end-to-end campaigns from concept through to execution.