Responsibilities

• Website Strategy & Management Lead the strategy and execution for the company’s websites, ensuring they are optimised for performance, user experience, and lead generation.
• Create compelling, SEO-friendly content that drives traffic and organic leads.
• Continuously improve the Handepay website to maximise engagement and conversion.
• SEO & Content Marketing Implement effective SEO tactics to increase visibility and rankings across search engines.
• Develop and publish high-quality content that supports traffic growth and brand positioning.
• Paid Campaigns Lead, execute and optimise paid media campaigns across relevant digital channels to drive lead generation, maximise return on investment, and support business growth. Manage campaign performance, budgets, testing and reporting to continually improve results.
• Merchant Mobile App Promotion Manage the marketing strategy and execution for promoting the Mobile App.
• Drive downloads and usage by highlighting app features and benefits to merchants through targeted campaigns.
• Social Media Management Support the strategy and execution of social media channels to build brand awareness, strengthen reputation, and generate leads.
• Work closely with the Brand and Creative Manager to ensure consistent brand positioning across all digital platforms.

Requirements

• Strong experience in digital marketing, including SEO, content marketing and website optimisation.
• Hands-on experience managing and optimising paid media campaigns (Google Ads, PPC, paid social or other lead generation channels).
• A track record of delivering measurable improvements in traffic, leads and conversion rates.
• Excellent analytical skills and confidence using data to make recommendations.
• Strong project management skills with the ability to manage multiple priorities.
• A proactive approach and the confidence to challenge ideas and suggest better ways of doing things.
• Great communication skills and the ability to work collaboratively across teams.

Benefits

• 25 days annual leave, plus 8 UK bank holidays
• Contributory pension scheme and life assurance (subject to conditions)
• Structured induction and on-going training and support
• Company shares incentive plan
• Discounts through our employee benefits platform
• Offices conveniently located on the A580, close to M6 with free on-site parking
• Employee social events, lunches and fun activities
• Free refreshments provided