Senior Demand Marketing Manager

Chatham, Medway, UK (Hybrid)

Salary Not AvailableSenior LevelPermanent

Posted 1 month ago

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Job Summary

Own multi-channel campaign ownership and cross-functional alignment to drive pipeline in B2B SaaS, with a strong emphasis on data-driven optimization and measurable ROI.

  • Campaign Ownership: Plan, deliver, and optimize integrated campaigns across channels with clear messaging and tight timelines.
  • Cross-Functional Leadership: Align with sales, product marketing, and wider teams to translate business goals into actionable programs.
  • Performance & Insights: Track leads, pipeline, and revenue metrics, deliver updates, and use data to inform recommendations.

Job Description

Responsibilities

  • Plan and deliver integrated, multi-channel campaigns with clear, targeted messaging.
  • Align closely with sales, product marketing, and wider teams.
  • Partner with sales to support priorities and drive pipeline. Provide insights, updates, and campaign visibility.
  • Lead end-to-end campaign delivery, managing timelines, budgets, and stakeholders.
  • Ensure brand alignment and leverage internal and external partnerships to expand reach.
  • Track key metrics across leads, pipeline, and revenue.
  • Use data to optimise performance and maximise Return on Investment.
  • Share insights and recommendations with stakeholders.

Requirements

  • Significant experience in B2B SaaS marketing.
  • Initially focused on supporting growth within the Manufacturing vertical.
  • This role requires a balance of strategic thinking and hands-on delivery, along with a strong focus on measurable outcomes.
  • You are skilled in coordinating team marketing activities.
  • Strong cross-functional collaboration and communication skills; proactive outlook with ownership; exceptional attention to detail; ability to prioritise effectively both for yourself and the team.
  • Strategic approach with the ability to translate business objectives into actionable marketing campaigns.
  • Data-driven decision-making and strong analytical skills to optimise campaign performance.

Preferred

  • Experience in Enterprise Asset Management (EAM), CMMS software or manufacturing industry marketing is advantageous, but not essential.

Benefits

  • Competitive salary plus a diverse range of benefits to suit you and your lifestyle
  • Hybrid Working: Achieve a healthy work-life balance with our flexible working arrangements
  • Pension Plan: Secure your future with our generous pension scheme, with employer contributions up to 10%.
  • Time Off: Recharge and rejuvenate with 26 days of annual leave (plus bank holidays), and the option to buy or sell an additional 5 days.
  • Opportunities for professional and personal development, we believe a lot in skills and growth, with access to a jam-packed learning platform
  • A vibrant and inclusive work environment where you can bring your authentic self to work
  • We are fully committed to providing equal opportunities and building an inclusive environment where a broad range of backgrounds and perspectives thrive. We embrace the many ways people think, learn, and experience the world—because we know that a diverse set of minds drive innovation. So that we can support you to be your best during the application and interview process, please let us know if you have any specific requirements.
Siemens logo

Siemens

Siemens AG (Berlin and Munich) is a leading technology company focused on industry, infrastructure, mobility, and healthcare. The company’s purpose is to create technology to transform the everyday, for everyone. By combining the real and the digital worlds, Siemens empowers customers to accelerate their digital and sustainability transformations, making factories more efficient, cities more livable, and transportation more sustainable. Siemens also owns a majority stake in the publicly listed company Siemens Healthineers, a leading global medical technology provider pioneering breakthroughs in healthcare. For everyone. Everywhere. Sustainably. In fiscal 2024, which ended on September 30, 2024, the Siemens Group generated revenue of €75.9 billion and net income of €9.0 billion. As of September 30, 2024, the company employed around 312,000 people worldwide on the basis of continuing operations.

Founded in 1978
Munich, Bavaria, DEU
251K employees (9,149 in marketing)

Traffic Signals

Monthly Visitors
7.8M
Monthly Google Ads Budget
$471.9K
Traffic Source Mix
Search
50.9%
Direct
38.4%
Referral
6.9%
Social
2.4%
Paid
1.3%

Headcount Trend

Current headcount: ~251.3K

Marketing Team

Marketing Team Size
6,328 (3% of company)
Median Career Experience
18 years
Median Tenure
7.8 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$7B
Last Raise
$1.5B
Post IPO Equity, 1 years ago

Funding History

  • Feb 2025
    Post IPO Equity • $1.5B
  • Sep 2024
    Grant • $1.5M
  • Sep 2024
    Post IPO Debt • $332.4M

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