Responsibilities

• Own marketing-aligned pipeline and bookings targets for the Data Insights / Wealth Management segment, including forecasting and performance tracking
• Drive and optimise multi-channel demand generation programmes across paid media, AEO, webinars, email nurtures, events, and partnerships
• Lead the Digital Centre of Excellence, establishing best practices and standards across all marketing channels and business segments
• Partner closely with Sales and BDR teams to ensure strong lead handoff, pipeline quality, and conversion performance
• Deliver clear, data-driven reporting and insights to senior stakeholders, including CMO-level presentations
• Manage and develop a small team while coordinating with cross-functional stakeholders including Product, Marketing Operations, and external vendors

Requirements

• 7+ years of experience in B2B demand generation with direct ownership of pipeline or revenue targets within a SaaS, fintech, or similar environment
• proven experience managing and developing teams, supporting both specialists and generalists to deliver strong performance
• expertise across multi-channel demand generation including paid, organic/AEO, email, webinars, events, and outbound collaboration
• experience with tools such as Hubspot, Salesforce, Google Analytics, Profound and Clay.
• commercially focused, with the ability to translate marketing activity into pipeline and bookings performance and communicate effectively with senior stakeholders

Benefits

• 25 days of annual leave with the option to buy an extra 5 days each year.
• Benefit from enhanced paternity, maternity, and shared parental leave.
• Secure your future with our pension scheme.
• Advance your career with sponsored learning and development, including formal qualifications.
• Comprehensive health coverage to keep you and your family protected.
• Stay fit with discounted gym memberships.
• Take advantage of the Bike to Work scheme for eco-friendly commuting.
• Keep your eyes sharp with eye care and flu jab services.