Senior Communications Officer

Aylesbury, Buckinghamshire, UK (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

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Job Summary

Strategic communications ownership that ties council strategy to brand, risk management and crisis response; partner with senior leaders, ensure accessibility and GDPR compliance, and measure impact across channels.

  • Strategic Communications Leadership: Own council-wide communications strategy, governance, and brand alignment.
  • Campaigns & Stakeholder Management: Oversee multi-channel campaigns and relationships with media, partners and councillors.
  • Performance & Compliance: Report analytics, ensure accessibility, GDPR, and transparency obligations, and advise senior leaders on reputation risks.

Job Description

Responsibilities

  • Strategic Communications Leadership
  • Develop, implement and review the Councils Communications Strategy
  • Provide expert advice to the Town Clerk, Deputy Town Clerk, SMT and Councillors on Communication matters.
  • Lead Corporate messaging to make sure alignment with Councils corporate plan
  • Identify reputation risk and advice on appropriate mitigation
  • Lead crisis and business continuity communications in partnership with the Town Clerk.
  • Provide regular strategic updates and performance reports to Committee.
  • Shape and protect the Council’s brand and public identity.
  • Ensure the Council’s communications are accessible, compliant and aligned with legal obligations, including GDPR, Accessibility Regulations and the Transparency Code.
  • Campaigns, Planning & Stakeholder Management

Requirements

  • Degree-level education or equivalent professional experience in communications, marketing, digital media or a related field.
  • Evidence of ongoing professional development in communications, media, digital engagement or related areas.
  • Knowledge of public-sector communication standards, including accessibility regulations (WCAG 2.1), GDPR requirements and transparency obligations.
  • Understanding of media relations, including responding to enquiries, preparing statements and managing coverage.
  • Knowledge of social media platforms, website content management and digital communication best practice.
  • Awareness of the political environment and the role of Town and Parish Councils.
  • Experience developing and delivering communication strategies or major communications plans.
  • Experience producing high-quality content across digital and print channels.
  • Experience managing social media accounts, websites and interpreting digital analytics.
  • Experience handling media enquiries and drafting press releases or public statements.
  • Experience managing communications projects or campaigns from planning to evaluation.
  • Experience providing communications advice to senior officers, managers or decision-makers.
  • Experience leading, supervising or mentoring staff or demonstrating leadership within a communications setting.
  • Excellent written and verbal communication skills with the ability to adapt messaging to different audiences.
  • Ability to think strategically while delivering effective operational communications.
  • Strong copywriting, editing and proofreading skills.
  • Ability to analyse data and insights to inform communications activity.
  • Ability to manage competing priorities, meet deadlines and work independently.
  • Strong interpersonal and relationship-building skills.
  • Political sensitivity and the ability to handle confidential or contentious information appropriately.

Benefits

  • A generous Local Government Pension Scheme (LGPS).
  • Pay scales that are competitive and reviewed annually.
  • 23 days annual leave plus bank holidays (pro-rated for part time).
  • Increase to 26 days annual leave after 5 years’ service (pro-rated for part time).
  • 2 days statutory leave.
  • Health and Wellbeing services including fast-track and free counselling service.
  • Other benefits include access to employee funded health insurance, dental insurance, financial guidance, retail discounts, mortgage advice and gym membership.
  • Hybrid working arrangements available.
Aylesbury Town Council logo

Aylesbury Town Council

Aylesbury Town Council serves the residents of the parish of Aylesbury Town and is the first tier of local government. Independent from the unitary council, Buckinghamshire Council, the Town Council provides a number of different services to the people of Aylesbury. These include maintenance and administration of the public cemetery on Tring Road, maintenance and administration of the six allotment sites around the town, grants to organisations benefiting the people of Aylesbury or promising young sports people, a diverse range of free events such as Aylesbury on Sea, Parklife Weekend and many more. The Council contributes to planning and licensing by commenting on applications to the planning authority. The Town Council also looks after the Mayor's office, who is elected once a year in May. Aylesbury Town Council has also taken on devolved services from Buckinghamshire Council for the cutting of grass verges. The Council also operates and manages the Jonathan Page Play Centre and offers an After School Club and Holiday Playscheme for children from the age of 4 who’ve started reception class up to their 13th birthday. The Town Council consists of 25 Councillors covering 14 wards (Quarrendon, Haydon Hill, Gatehouse, Elmhurst, Oakfield, Bedgrove, Mandeville and Elm Farm, Walton Court, Southcourt, Oxford Road, Coppice Way, Walton, Hawkslade and Central). The Councillors are elected every 4 years. The next election will be in 2029.

Founded in 2001
Aylesbury, England, GBR
52 employees (4 in marketing)

Traffic Signals

Monthly Visitors
6K
Traffic Source Mix
Search
52.5%
Direct
34.8%
Referral
7.1%
Social
4.3%
Paid
1.1%

Headcount Trend

Current headcount: ~53

Marketing Team

Marketing Team Size
3 (6% of company)