Responsibilities

• Day to day client contact and manage client updates.
• Facilitate the smooth running of the day to day function of each account team, providing support as requested and required.
• Support your line managers with PR campaigns for diverse clients from conception to completion.
• Manage and coordinate Fashion samples.
• Complete coverage reports accurately and effectively.
• Brainstorm creative ideas and generate publicity strategies to enhance PR campaigns, going beyond the role of the press office.
• Maintain regular day-to-day contact and close relationships with key press.
• Be a brand champion for your clients and build strong relationships with them.
• Analyse coverage across online, offline and blogs, and leverage added value from all PR activity.
• Conduct research on both brands, products and industry to support the development of client plans and new business proposals.

Requirements

• 3–4 years of relevant proven experience, full time or internship at a mid-sized PR agency within a luxury Fashion environment, ideally with exposure to the UK media landscape.
• Familiarity with the organisation of press reports and press clips.
• Demonstrate solid understanding of and ongoing interest in media relations and strategy.
• Able to identify communication opportunities through a pro-active approach.
• Ability to work in a fast-paced environment, meeting tight deadlines. Excellent prioritising and time management.
• Discreet, professional and articulate, with excellent communication skills.
• Extremely well-organised, methodical and efficient, with strong initiative.
• Strong writing skills.
• Computer skills including Outlook, Excel, PowerPoint.