Responsibilities

• Develop and execute an end-to-end go-to-market strategy for monday CRM tailored to SMB, mid-market, and enterprise customers across EMEA.
• Design and operationalise a partner program that attracts, enables, and scales strategic alliances with boutique, AI-native transformation agencies focused on CRM transformation.
• Define and continuously refine our CRM value proposition, messaging framework, and competitive positioning.
• Articulate monday CRM's agentic capabilities vs legacy CRM platforms.
• Build impactful tools, including battle cards, objection handling guides, talk tracks, and ROI calculators for internal teams and partners.
• Collaborate with sales, marketing, and partnerships to identify new revenue opportunities, increase win rates, and improve deal velocity.
• Partner with Product, Sales, Marketing, and Partnerships to align the product roadmap, campaign strategy, and partner incentives with business goals.
• Stay on top of EMEA market trends, competitor activity, and customer feedback to inform messaging, product positioning, and strategic decisions.

Requirements

• 4-6 years of experience in Business Value, Go-to-Market, Product Marketing, or Partner Strategy roles within B2B SaaS
• Deep knowledge of the CRM ecosystem, including AI-native CRM entrants and agentic workflow tooling, and proven experience engaging with boutique, AI-native transformation agencies
• EMEA market experience, ideally UK/London-based or with established EMEA partner networks
• Strategic thinker with the ability to connect the dots between customer needs, product capabilities, and market opportunities
• Strong communicator with a talent for translating complex ideas into clear, compelling narratives
• Builder mindset, comfortable navigating ambiguity in a fast-moving environment
• Collaborative leader with a track record of aligning cross-functional teams
• Familiarity with AI agent frameworks, prompt-based workflows, or CRM automation at the workflow layer