Responsibilities

• Develop and deliver marketing campaigns that generate qualified enquiries and support business growth.
• Manage and grow the EMBS LinkedIn presence, including creating engaging content for both the company and senior leadership.
• Plan, write and distribute regular email newsletters and targeted email marketing campaigns.
• Maintain and improve the company website, including updating content, publishing case studies and implementing SEO best practices.
• Create high-quality marketing materials including brochures, presentations, graphics and videos.
• Support business development by researching target organisations and creating tailored marketing campaigns.
• Use AI tools such as ChatGPT to assist with content creation, research and campaign development.
• Manage Google Ads and monitor website performance using Google Analytics.
• Create and manage landing pages to support marketing campaigns.
• Analyse campaign performance and provide recommendations to continually improve results.

Requirements

• Previous experience in a B2B marketing role.
• Excellent written and verbal communication skills.
• Strong understanding of LinkedIn marketing and content creation.
• Experience with SEO, Google Analytics and Google Ads.
• Experience using WordPress or similar website platforms.
• Highly organised with excellent attention to detail.
• Comfortable using Microsoft Office applications including Excel, Word and PowerPoint.
• Confident using AI tools such as ChatGPT to improve productivity and marketing output.
• Ability to work independently and manage multiple projects simultaneously.

Preferred

• Experience within engineering, construction, energy or building services.
• Experience with email marketing platforms and CRM systems (GoHighLevel, HubSpot or similar).
• Graphic design experience using Canva or Adobe Creative Suite.
• Basic video editing skills.
• Knowledge of marketing automation and workflow creation.

Benefits

• Flexible part-time working hours.
• Full time available if proven successful
• Bonus' available for new business coming from your actions
• Opportunity to build and shape the marketing function of a growing business.
• Direct access to the Managing Director with the opportunity to make a real commercial impact.
• Ongoing training and development, including the use of the latest AI marketing tools.
• Career progression as the business continues to grow.