Paid Social Executive - £38K at Crocus.co.uk | Windlesham, Bracknell Forest, UK | £35K/yr – £38K/yr

Crocus.co.uk

Paid Social Executive - £38K

Windlesham, Bracknell Forest, UK (Hybrid)

£35K/yr – £38K/yrMid Level2+ years expFull time

Posted 7 weeks ago

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Job Summary

Own paid social execution for D2C ecommerce with a hands-on Meta Ads focus, driving audiences, testing, and ROAS through data-informed optimisations.

Campaign execution and optimisation across Meta and other paid social channels to lift ecommerce performance.
Audience building and bid strategies to improve targeting and efficiency.
Regular A/B testing and data-driven insights to inform creative, copy, and channel mix.

Job Description

Support in the day-to-day execution and optimisation of campaigns across our Paid Social channels for both of our brands, with a heavy focus on Meta Ads.
Build, monitor, and refine audiences, targeting strategies, and bid optimisation tactics.
Run regular A/B tests to determine optimal copy/audience/bidding strategies.
Stay up to date with industry trends, platform updates, and best practices across paid channels.
Conduct regular performance analysis, providing insights and recommendations to improve ROAS and campaign efficiency.
Use platforms such as Meta Ads Manager, GA4, Looker Studio, and third party attribution tools to aid data driven decisions.
Work closely with the wider ecommerce and marketing teams to support campaign development.
Share paid activity insights across teams to inform broader marketing efforts.

2-3 years of D2C experience with paid social, including hands-on campaign execution.
Proven track record of delivering strong performance for ecommerce brands.
Up to date working knowledge of current Paid Social channels; such as YouTube Ads, Meta Ads, Pinterest Ads, TikTok Ads.
Proficiency in reporting tools such as GA4, Looker Studio, and Google Sheets.
Comfortable working autonomously and as part of a team.
A collaborative attitude focused on delivering results as part of the wider business.

Experience using third party attribution tools.
Experience using shopping product management tools.

Opportunity to work with a supportive and ambitious marketing team.
Make a measurable impact through data-driven campaigns.
Hybrid working model.
Professional development and training opportunities.

Crocus.co.uk

We're the country's leading gardening website, offering over 7,000 plants together with the tools that make it easy to find everything you need in one place. With the highest Trustpilot score from over 50,000 customer reviews, we are proud to be the most trusted online gardening brand.For the last twenty years, we've worked with the country's leading designers to grow the plants and build the show gardens at RHS Chelsea Flower Show. To date we have secured 33 gold medals. Beyond Chelsea, we work with Garden Designers, such as Luciano Giubbilei, Tom Stuart Smith and Dan Pearson, to create some of the world's most celebrated gardens. This collaboration process allows us to evolve our plant palette, ensuring we offer the most extensive plant range, always featuring the latest trends.

Founded in 2000

Windlesham, England, GBR

73 employees (12 in marketing)

www.crocus.co.uk