Paid Media Strategist - Remote

UK (Remote)

Salary Not AvailableMid LevelFull time

Posted 6 weeks ago

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Job Summary

Own and optimize paid media across Google and Microsoft Ads with tight budget pacing, proactive risk flags, and rigorous QA to protect client profitability.

  • Ownership: daily spend control, pacing, and performance across paid search accounts.
  • Focus: proactive risk detection, sprint-based workflow in ClickUp, and clear documentation.
  • Outputs: monthly reporting with GA4, TripleWhale, and platform data to drive optimization and SOP development.

Job Description

Responsibilities

  • Own daily performance and budget pacing across allocated Google and Microsoft Ads accounts, directing spend to where it earns the most
  • Flag budget over-delivery or under-delivery early, so it gets resolved before it costs the client
  • Execute business-as-usual optimisations consistently, looking beyond the brief to improve results
  • Keep campaign, bid strategy and tracking QA accurate and clean
  • Work closely with the Head of Paid Media, surfacing inefficiencies, risks, capacity constraints and automation opportunities early
  • Document all work in ClickUp, organised into sprints with due dates, and run your week from your dashboard
  • Deliver accurate monthly reports within 3 working days of month end using TripleWhale, GA4 and platform data
  • Help build the department's SOPs and frameworks, and grow your skills against an agreed development plan

Requirements

  • Proven experience managing paid media at a digital marketing agency, ideally for ecommerce brands
  • Strong hands-on Google Ads expertise, with Microsoft Ads experience or the ability to pick it up fast
  • Confident with GA4 and TripleWhale to interpret performance and guide optimisation
  • Real command of budgeting, pacing and working to ROAS, CPA, MER and profitability targets, not just platform metrics
  • Sharp commercial awareness. You read the data, spot what matters, and act on it
  • Proactive. You surface variances, risks and opportunities early rather than waiting to be asked
  • Accountable. You keep every account actively managed and own the outcomes
  • Comfortable using Claude and other AI tools to work faster without dropping quality
  • Self-directed and reliable. You deliver without daily check-ins
  • Available full-time, fully remote

Benefits

  • ÂŁ50,000 DOE
  • Remote-first culture with flexible working hours
  • 28 days annual leave, including your birthday
  • Comprehensive training and a clear development plan
  • Clear career progression as the paid media team grows
  • Work with established eCommerce and commercial brands in the UK and USA
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Skayl

l'Offre R, Cabinet de conseil en recrutement et développement des RH du Groupe GEZIM, est implanté à Strasbourg et à Mulhouse, et rayonne sur tout le grand Est.Nos 5 consultants RH et nos 3 chargés de recrutement sont à vos services pour Ressourcer vos compétences, qu'il s'agisse de vos compétences personnelles, ou celles que vous souhaitez apporter dans votre entreprise.www.loffre-rh.frcontac@loffre-rh.fr

Founded in 2009
Schiltigheim, Grand Est, FRA
39 employees (2 in marketing)

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54.2%
Direct
23.3%
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Headcount Trend

Current headcount: ~39

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