Responsibilities

• Paid Media Delivery & Optimisation
• Manage and optimise paid media campaigns across PPC, paid search, shopping, display, YouTube and paid social.
• Ensure campaigns are performance-led, data-driven and aligned to client objectives.
• Actively optimise accounts to improve efficiency, scale and ROI.
• Conduct keyword research, audience research and competitor analysis.
• Implement testing strategies across creatives, audiences, bidding and formats.
• Account set up and accurate conversion tracking.
• Client Management & Reporting
• Manage day-to-day client relationships for assigned accounts.
• Deliver clear, insightful performance reporting with actionable recommendations.
• Support client strategy discussions and performance reviews.
• Proactively identify opportunities to improve performance and grow accounts.
• Team Support & Best Practice
• Maintain best-practice standards across account structure, optimisation and reporting.
• Support and mentor Paid Media Executives and junior team members.
• Assist in troubleshooting performance challenges across accounts.
• Contribute to process improvements and knowledge sharing within the team.
• Team organisation and client allocation.
• Agency Collaboration & Growth
• Work closely with SEO, social, analytics and creative teams to deliver integrated campaigns.
• Support new business activity, including audits, forecasts and strategy input.
• Stay up to date with platform updates, new features and industry trends.