Media Lead (12 month FTC)

Crawley, Surrey, UK (Hybrid)

Salary Not AvailableSenior LevelTemporary

Posted 4 weeks ago

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Job Summary

Own the media analytics and investment optimization engine across brands and markets, turning data into action and aligning local plans with category strategy.

  • Own media performance framework and KPI tracking to improve ROI across TV, digital, search, and programmatic buying.
  • Bridge strategic planning with data ops to speed smarter media decisions and continuous improvement in cross-market campaigns.
  • Collaborate with agencies, publishers, and internal teams to unlock best-in-class capabilities and innovation.

Job Description

Responsibilities

  • This role is responsible for driving media excellence across the internal media team, ensuring that media investments are informed by robust analytics, insights, and performance measurement.
  • This role bridges strategic media planning with data operations, enabling smarter decisions and continuous improvement in media effectiveness.
  • Develop ad guide holistic media strategies across channels (TV, digital, search, programmatic, retail media)
  • Translate category strategy into clear media plans and toolkits for local markets
  • Drive media investment optimisation across brands, portfolios and markets
  • Set and track KPIs, benchmarks and performance frameworks to improve effectiveness
  • Partner with Agencies, publishers and internal teams to deliver best-in-class media capabilities and innovation

Marketing Team

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