Marketing Operations Manager

London, UK (Remote)

Salary Not AvailableMid Level4+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the marketing ops backbone and performance reporting, turning data into action across campaigns, channels, and markets.

  • Own data governance and performance measurement framework across Marketing, Sales, and RevOps to drive reliable pipeline and attribution.
  • Build and manage reporting infrastructure and dashboards (pipeline, ROI, velocity) for leadership reviews.
  • Collaborate with Demand Gen, Content, Digital, and BDR teams to align metrics and ensure consistent funnel measurement.

Job Description

Responsibilities

  • Design, document, and optimise scalable marketing processes
  • Support campaign execution and performance tracking across both direct and partner-led initiatives.
  • Ensure marketing systems and workflows enable efficient collaboration between teams, and support consistent execution across markets, channels, and programs.
  • Maintain data integrity, standardisation, and compliance across all marketing platforms, ensuring smooth handoffs between marketing, sales, and partner functions.
  • Own marketing performance reporting infrastructure end-to-end, ensuring accurate, timely, and actionable insights for the Marketing leadership team.
  • Build and maintain dashboards and reports to track key marketing KPIs including pipeline generation, campaign ROI, lead funnel conversion, attribution, and velocity.
  • Experience with Tableau is highly desirable.
  • Have your finger on the pulse of marketing data, acting as an “early warning” system for your internal-stakeholders
  • Define and continuously refine marketing performance metrics that align to business goals and revenue targets.
  • Collaborate closely with Demand Gen, Content, Digital, and BDR teams to ensure alignment on goal tracking, performance metrics, and campaign effectiveness measurement.

Requirements

  • 4+ years in marketing operations or a technical marketing role — preferably in a B2B or SaaS environment.
  • Hands-on Salesforce experience is essential, along with strong familiarity with MAP tools (e.g., HubSpot, Pardot).
  • Advanced Excel skills, including complex formulas, pivot tables, and data modelling.
  • Hands-on experience setting up paid digital tracking infrastructure, including conversion APIs (e.g. Meta CAPI, LinkedIn CAPI), Google Tag Manager, and Zapier — both GTM and Zapier experience are required.
  • Comfortable writing and debugging JavaScript at the level required to configure custom GTM tags, triggers, and Zapier Code steps.
  • Excellent process design, project management, and problem-solving skills.
  • High attention to detail and ability to work independently in a fast-paced environment.
  • Strong written and verbal communication skills, with experience presenting to leadership.

Preferred

  • Experience in managing partner compensation, MDF programmes, and deal registration processes.
  • Background in working with various partner types (VARs, MSPs, OEMs, GSI, etc.).

Benefits

  • Alongside competitive pay, you’ll have access to generous paid time off
  • flexible working options including our XFlex programme and a “work from anywhere” allowance
  • plus enhanced leave for all new parents, regardless of gender, family structure, or path to parenthood.
  • Our wellbeing offering includes comprehensive healthcare coverage, fully funded insurance and income protection
  • access to 24/7 virtual care, and mental health, legal and financial support through employee assistance programmes.
  • We help you plan for the future with contributory retirement plans and savings support
  • and back your day-to-day wellbeing with perks like subscriptions to Calm and Blinkist
  • fitness and lifestyle credits
  • global travel assistance
  • and a wide range of discounts.
Exclaimer logo

Exclaimer

3.6 Glassdoor

Email signatures sortedAfter starting Exclaimer over 20 years ago, we saw how our email signature management software could boost the way businesses manage employee email signatures. Today we help brands keep communications consistent and make every message count – all while being legally compliant. But our software doesn’t just help things run smoothly, it lets businesses cut admin overheads and boost engagement to maximize growth. Adding ‘oomph’ to every email We’re dedicated to enhancing every email and enabling brands and businesses to form stronger connections. Why? Because we think everyone deserves the power of a great ending. We’re recommended award-winners We’re recognized for changing the way businesses manage email signatures and boost engagement. That’s why we’re not only recommended by Microsoft MVPs but we’re also Microsoft and Google Workspace Partners, with extensive experience developing solutions for Office 365, Microsoft Exchange, and Google Workspace. We’ve also accepted industry awards over the years, including a number of G2 Best Software Awards. We’re leaders because we’re one of the highest performing privately-owned companies in the UK tech sector. 70,000+ businesses choose us Every day we securely process emails for our customers using a system built on data-protection, reliability, and trust. That’s why international organizations like the NHS, BBC, and UNICEF trust us with their email signatures. Want to see what all the fuss is about? Check out our website.

Founded in 2001
Farnborough, England, GBR
334 employees
61% recommend to a friend
72% CEO approval

Traffic Signals

Monthly Visitors
368.9K
Monthly Google Ads Budget
$83.9K
Traffic Source Mix
Search
46.7%
Direct
45.8%
Referral
4.9%
Social
1.6%
Paid
1%

Headcount Trend

Current headcount: ~334

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$162.6M
Last Raise
$133.6M
Private Equity, 5 years ago

Funding History

  • Dec 2020
    Private Equity • $133.6M
  • Dec 2016
    Private Equity • $29M

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