Marketing Manager

Bath, Bath and North East Somerset, UK (On-site)

£40K/yr – £45K/yrMid Level3+ years expFull time

Posted 6 weeks ago

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Job Summary

Own content engines end to end for podcasts, newsletters, leadership storytelling, and paid ad scripts while aligning with the CCO and driving measurable awareness and inbound leads.

  • Podcast production and strategy ownership across content pipeline, shoots, and industry positioning.
  • Newsletter creation and distribution to nurture the database and surface inbound inquiries.
  • Leadership personal branding via ghostwriting and authentic content for executive channels.

Job Description

Responsibilities

  • Plan and support production for our internal podcasts, overseeing the content pipeline, episode strategy, and shoot preparation to build our industry thought leadership.
  • Own the weekly newsletter end-to-end, crafting engaging, value-packed copy that nurtures our database, updates the industry, and drives inbound inquiries.
  • Drive personal branding for the leadership team, collaborating with our founders and directors to ghostwrite and concept authentic, high-impact content for their personal channels.
  • Script high-performing ad creatives to help us scale our own internal paid advertising efforts across Meta and LinkedIn, ensuring our messaging hooks the right B2B audience.
  • Coordinate and guide internal teams (our in-house designers, videographers, paid media managers, and social specialists) who will build and produce content for the core TSS social channels, acting as the internal client.
  • Partner directly with the Chief Commercial Officer to align marketing strategy with broader business growth objectives, working independently to hit deadlines and keep the momentum moving.
  • Track and report on marketing performance, ensuring our own content and paid channels are effectively generating awareness, engagement, and high-quality leads.
  • Support in other growth marketing initiatives: events, award entries and PR opportunities.
The Social Shepherd logo

The Social Shepherd

2.5 Glassdoor

We're a social-first agency with offices in the UK & US, with a talented team of creative and data-driven marketers.Our core capabilities are Social, Paid, Creative, Influencer, Strategy & Insights.

Founded in 2018
London, England, GBR
74 employees (43 in marketing)
38% recommend to a friend

Traffic Signals

Monthly Visitors
86.6K
Traffic Source Mix
Search
57.1%
Direct
32.6%
Referral
6.8%
Social
2.3%
Paid
0.9%

Headcount Trend

Current headcount: ~74

Marketing Team

Marketing Team Size
39 (53% of company)
Marketing Roles Posted (Last 30 Days)
7