Responsibilities

• The Marketing Manager, will be responsible for delivering and executing marketing campaigns that bring the Rohan brand to life across retail, digital and print channels.
• Working in close collaboration with the Head of Marketing, ecommerce and retail teams, as well our creative partners to ensure campaigns are impactful, consistent, and commercially effective while within the established brand framework.
• This is a hands-on, delivery-focused role with responsibility for day-to-day management of the marketing team - including creative, content, and marketing support functions.
• Developing assets and activity that enable our retail and ecommerce channels to meet sales targets, while also managing third-party partnerships, ensuring activities are delivered within agreed budgets.
• Lead, mentor, and develop a high-performing marketing team, including creative, social, copywriting and marketing support roles.
• Deliver integrated marketing campaigns in line with the annual trading calendar.
• Coordinate the rollout of campaign assets across key customer touchpoints: retail POS, website, email, print, social media, product packaging and advertising.
• Support creative briefing, project timelines, and delivery of final campaign materials in collaboration with internal teams and external partners.
• Co-ordinate the creation and delivery of marketing assets including studio and location photography, video content, product copy, social content and brand graphics.
• Ensure all content is consistent with Rohan brand guidelines and accessible via internal systems.

Requirements

• Experience in a similar marketing role, ideally with outdoor, apparel, lifestyle, or retail brands
• Experience managing a small team of direct reports, with the ability to support, guide , and prioritise.
• Strong project management skills, with proficiency in balancing competing timelines, briefs and delivery across channels.
• A collaborative and proactive working style; ability to work effectively with ecommerce, retail, and wider commercial teams.
• Confidence in briefing and reviewing creative work across multiple formats.
• Excellent copywriting and contact development skills, with attention to brand voice and audience need.
• A passion for brand storytelling, outdoor culture, and connecting with customers through meaningful marketing.

Benefits

• Working within an ambitious and friendly team
• Free onsite parking
• Personal Rohan clothing allowance
• 50% discount on our clothing
• Contributions to a Pension scheme
• Life cover based on salary
• Bikes through the government ride to work scheme
• Employee Assistance Scheme