Responsibilities

• Lead the day-to-day management of the marketing department, ensuring workloads are planned effectively and resources are utilised efficiently.
• Inspire, coach and develop a high-performing team across multiple marketing disciplines.
• Conduct regular one-to-ones, performance reviews and personal development planning.
• Foster a collaborative, positive and accountable team culture.
• Encourage creativity, innovation and continuous professional development throughout the department.
• Identify skills gaps and training opportunities.
• Work alongside the Head of Marketing to translate departmental strategy into actionable marketing plans.
• Ensure strategic priorities are clearly communicated and successfully delivered by the team.
• Monitor campaign progress and remove barriers to successful delivery.
• Coordinate activity across all product genres, promotional channels and customer audiences.

Requirements

• Degree in Marketing, Business, Communications or a related discipline.
• 7–10+ years' experience in a senior marketing role.
• Significant experience leading and developing marketing teams.
• Strong project management and organisational skills.
• Experience managing multi-channel marketing campaigns.
• Commercial awareness with a strong understanding of campaign performance and ROI.
• Excellent leadership, communication and coaching skills.
• Confidence presenting results and recommendations to senior stakeholders.
• Experience identifying and implementing process improvements.
• Strong analytical skills with the ability to interpret marketing data.

Preferred

• Experience in travel, cruise or hospitality marketing.
• Knowledge of CRM platforms and customer segmentation.
• Familiarity with marketing automation platforms.
• Experience embedding AI or automation within marketing workflows.