Responsibilities

• Develop and implement strong marketing strategies to support Active Neuro division
• Plan, execute, and continuously optimise multi-channel marketing campaigns across the full customer journey
• Coordinate and manage external agency partners and support functions
• Create, manage, and maintain marketing assets, external communications and initiatives including email, collateral and engaging content tailored to our target audiences
• Drive our social media strategy for this division
• Lead the planning and delivery of industry events, awards, sponsorships and customer engagement initiatives for your division
• Partner closely with a range of key internal stakeholders including Business Development and Operations teams to support revenue growth and commercial objectives
• Monitor, analyse, and report on marketing performance KPIs, identifying insights and optimisation opportunities
• Track and control marketing budgets to ensure spend aligns with approved plans and delivers measurable ROI

Requirements

• Degree in Marketing, Business, or a related field (or equivalent professional marketing qualification)
• 7+ years experience in a marketing role
• Experience within healthcare, neuro rehabilitation or marketing to our target audiences is highly desirable
• Line management experience
• Proven track record in successfully developing and delivering strong multi-channel marketing strategic plans to drive brand awareness and customer acquisition
• Strategic, commercially focused communicator with clear, compelling written and verbal skills
• Positive, adaptable, and proactive, thriving in a dynamic environment, with a focus on urgency to deliver quickly and effectively
• Analytical and data-driven, using insight to guide decisions and improve results
• Collaborative and influential, able to build trusted relationships at all levels

Preferred

• Experience within healthcare, neuro rehabilitation or marketing to our target audiences is highly desirable

Benefits

• 25 days plus bank holidays
• Birthday off
• Join the Active Learning Hub and benefit from a wide range of e learning and face to face training and development opportunities
• Active Reward App giving discounts and savings on your weekly shop
• Free 24 hour confidential Employee Assistance Programme Helpline & App to support with legal, health, wellbeing, relationship and consumer advice
• A Nest Personal Pension account
• Access to join a Medicash Health Plan for you and your family to save money on everyday health essentials – like going to the dentist or opticians
• We recognise outstanding Active Behaviours via the Active Awards programme
• Enhanced Sick & Maternity Pay benefits
• Refer a Friend Scheme and earn yourself up to £1000 by recommending someone you know