Marketing Executive

Bristol, UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own integrated product launches and brand events with cross-functional teams, shaping retailer, media and consumer experiences across Bailey and Prima Leisure.

  • Launch and event ownership: plan and deliver launches and brand events across channels and partners.
  • Campaign execution: develop multi-channel campaigns that clearly communicate features and benefits.
  • Content and events ops: coordinate photography/video and national exhibitions with brand standards and partner alignment.

Job Description

Responsibilities - Take a leading role in the planning and delivery of integrated product launches and brand events for both Bailey and Prima Leisure, targeting retailers, media and consumers - Support the development and execution of multi-channel campaigns that bring new products and initiatives to life, ensuring clear and compelling communication of key features and benefits - Plan, coordinate and oversee photography and video content creation, ensuring all outputs meet brand standards and campaign objectives - Support the delivery of national exhibitions, regional shows and brand events, ensuring a consistent, high-quality and engaging presence across all touchpoints - Collaborate with Sales and retail partners to provide marketing support for events, including product selection, display requirements and campaign collateral - Represent the brand at events where required, engaging confidently with media, retailers and customers Requirements - Able to coordinate teams cross functionally and maintain positive working relationships across all levels of the business. - Good knowledge and experience of all aspects of the marketing mix. - Excellent project management skills. - Excellent written and verbal skills with the ability to communicate at all levels. - Ability to present complex issues in easily digestible formats to a wide audience. - Desired technical skills, including; basic image editing and design (experience with Canva preferred), experience using a mass emailing system and proficiency in Microsoft Office suite. Nice_to_have - basic image editing and design (experience with Canva preferred) - experience using a mass emailing system - proficiency in Microsoft Office suite Benefits - All positions at Bailey attract excellent benefits including... - Financial & Remuneration - Competitive salaries (with entry-level hourly rates above the Real Living Wage) - Enhanced Company Pension Scheme - Life Assurance Cover from day 1 of employment - Salary exchange Cycle to Work scheme - Financial support through salary advance and travel loan schemes - Social & Culture - Excellent holiday entitlement (25 days a year plus Bank Holidays) with additional entitlement for long service - Enhanced family friendly pay; Maternity pay (24 weeks full pay followed by 15 weeks statutory pay) / Paternity pay (2 weeks full pay) - Longer weekends as a result of an early finish every Friday (role dependent & subject to business needs) - Monthly recognition awards - 25% discount at our partner company PRIMA Leisure - Health & Wellbeing - Health cashback scheme - Bi-weekly free fruit Mondays - Employee Assistance Program - On-site Mental Health First Aiders - HRT treatment support - Learning & Development - Dedicated induction & onboarding - Career progression opportunities - Role-specific training - Opportunity to apply for Apprenticeship Levy support courses
Bailey of Bristol logo

Bailey of Bristol

Founded in 1948, Bailey of Bristol is the longest established UK independent caravan manufacturer with over 75 years’ experience in leisure vehicle production and design. During this period, our family-owned business has grown to become not only the Nation’s Favourite brand accounting for approximately one-in-three new caravan sales, but also now one of the largest in Europe. In 2011 the company successfully introduced this same level of expertise to the UK motorhome market, as well as expanding its operations by exporting to countries as far afield as South Korea and New Zealand. Then most recently, in 2023, as part of its 75th anniversary celebrations Bailey began production of the Endeavour, its first ever campervan range.

Founded in 1948
Bristol, England, GBR
142 employees (14 in marketing)

Traffic Signals

Monthly Visitors
89.8K
Traffic Source Mix
Search
62.4%
Direct
31.7%
Referral
3.1%
Social
1.6%
Paid
1.1%

Headcount Trend

Current headcount: ~142

Marketing Team

Marketing Team Size
9 (6% of company)