Responsibilities

• The role will oversee the main college social media accounts, co-ordinating with the rest of the team to use online platforms to promote our activity.
• You will ensure the college website is up to date, accurate, consistent, and optimised for search engines and answer engines, while also playing a key role in enhancing the customer experience and improving sales conversion through the implementation of digital workflows.
• As part of our dynamic marketing team, you will also support with a variety of other marketing activities to meet the objectives of the college.
• An expert in digital media, you will keep up to date with best practice and sector trends, enabling you to advise on digital strategy.

Requirements

• experienced marketer
• expert in digital media
• keep up to date with best practice and sector trends
• advise on digital strategy
• manage digital marketing

Benefits

• We offer an excellent package including a generous annual leave allowance of 30 days per year for support staff, plus five College closure days, plus Bank Holidays (pro-rata for part-time), fee waivers on some College courses, a contributory pension scheme with the Local Government Pension Scheme, discounts with local businesses and access to a cycle to work scheme.
• CWA focusses on staff well-being and utilises both internal and external resources, such as a well-being committee and access to a free and confidential Employee Assistance Programme as well as comprehensive training and development.