Responsibilities

• Take ownership of delivering clear and engaging direct response communications that showcase our point of difference and support both short term activation and longer term customer engagement.
• Write creative briefs and work with copywriters or our CRM agency to bring communications to life. Manage the end to end delivery of campaigns across channels such as direct mail, email and digital prompts, ensuring everything is delivered on time, within budget and to a high standard.
• Work closely with your squad Content Editor to ensure communications are built, tested and delivered effectively. Build strong relationships with our mail house and third party suppliers, ensuring requirements are clear and outputs are thoroughly reviewed and delivered successfully.
• Responsible for managing approvals through internal review processes, ensuring all communications meet brand and regulatory standards. Use customer insight and performance data to assess how communications are landing and inform future optimisation, improving engagement and customer experience.
• Collaborate with your squad, stakeholders and partners to stay aligned on goals and deliver the best outcomes for our members.

Requirements

• Experience of direct marketing campaign management/delivery and channels, such as direct mail, email and digital prompts (in internet bank and mobile app)
• Copy and creative development expertise – experience in developing high quality customer focused communications
• Good communication and influencing skills and be confident at both writing and presenting
• Excellent planning and organisational skills and ability to manage and own multiple competing priorities and deliverables
• Experience of working within a well governed environment and can optimise processes
• Excellent attention to detail and proof-reading skills
• Experience of managing and influencing internal stakeholders and experience of working with agencies
• The ability to understand, analyse and interpret insight and data to make informed recommendations
• The ability to work autonomously as well as part of a team and be a highly motivated self-starter

Benefits

• 25 days holiday, pro rata
• Access to private medical insurance
• A highly competitive pension to help you build a strong foundation for retirement
• Access to an annual performance-related bonus
• Training and development to help you progress your career
• A great selection of additional benefits through our salary sacrifice scheme
• Life assurance to provide peace of mind for you and your loved ones in the event of your death
• Wellhub – access to a range of free and paid options for health and wellness
• Up to 2 days of paid volunteering a year
• Banking – but fairer, more rewarding, and for the good of society