Marketing Campaign Manager

Birmingham, UK (Hybrid)

Salary Not AvailableMid LevelPart time

Posted 3 weeks ago

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Job Summary

Own partner marketing across a portfolio, turning relationships into growth through multi‑channel plans, campaigns, and enablement.

  • Partner Marketing Ownership: define and own plans, optimize performance, and advise on channel strategy.
  • Align with sales and operations to ensure campaigns fit partner strategies and governance.
  • Drive data driven decisions using insights from partner campaigns and KPI frameworks.

Job Description

Responsibilities
  • Define and own marketing plans across a portfolio of partnerships to drive lead generation and growth
  • Monitor and optimise partner marketing performance in line with commercial objectives
  • Advise partners on channel strategy, campaign planning, forecasting and performance measurement
  • Manage delivery of marketing activity within agreed budgets and KPI frameworks
  • Design and optimise digital customer journeys to improve conversion and engagement
  • Build strong relationships with partner marketing teams, acting as their key marketing contact
  • Work closely with account managers to align marketing plans with partner strategies and operations
  • Create sales enablement materials, including training content and pitch documentation
  • Develop innovative marketing solutions to overcome sales and process challenges
  • Ensure all marketing assets meet internal governance and Financial Conduct Authority requirements
Requirements
  • Strong experience in marketing, ideally within D2C or B2B2C environments
  • Proven ability to create and deliver multi-channel communication plans
  • Experience using customer insight and data to shape marketing strategies
  • Strong understanding of performance measurement and campaign optimisation
  • Excellent written and verbal communication skills with strong attention to detail
  • Ability to present, influence and engage stakeholders at all levels
  • Experience working with external partners, agencies or suppliers
  • Good understanding of regulatory and risk requirements within marketing
  • Strong organisational skills with the ability to manage multiple priorities
  • Collaborative mindset with the ability to work cross-functionally
Preferred
  • Experience within the insurance or financial services sector
  • Experience managing partnership or affiliate marketing channels
  • Strong creative judgement and copywriting capability
  • Experience developing and testing customer journeys and campaigns
  • Responsible Artificial Intelligence usage
Benefits
  • Flexible buy/sell holiday options
  • Hybrid working
  • Annual performance related bonus
  • Contributory pension scheme
  • Development days
  • A discount up to 50% on a range of insurance products including car, home and pet
  • Retail discounts
  • Volunteering days
Allianz UK logo

Allianz UK

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Allianz UK is part of the Allianz Group, one of the world’s leading financial services providers with more than 88 million customers in over 70 different countries. In the UK, we offer a range of commercial and personal lines insurance products. We provide insurance for businesses, from sole traders to large commercial organisations, which are sold through independent brokers. We sell personal home, car and travel insurance through our LV= brand and we insure over one million pets through Petplan. We also provide legal expenses insurance. Working for usWe care for our employees, their ambitious, dreams and challenges. We care about everything that makes you, you. We embrace inclusion and diversity, so you can bring your whole self to work. You can work flexibly, with colleagues from across the globe, so we can build a business we all care about – a vision we can all get behind. We care for your opportunities to grow. From individual development to career mobility, to lifelong learning offers for all our employees worldwide. We care for life’s twists and turns. From our support for flexible working, health and wellbeing, to helping parents return from career breaks with experience that no-one can teach. We care for our society and planet. Offering opportunities to get engaged in shaping a future that is safe, inclusive and sustainable. Together we can build an environment where everyone feels empowered and has the confidence to explore, to grow and to shape a better future for our customers and the world around us.Join us. Let's care for tomorrow.Official Linkedin page of Allianz UK. Information on our agreement with Linkedin regarding the processing of personal data is here: https://www.linkedin.com/legal/privacy-policy

Founded in 1905
Guildford, England, GBR
8.6K employees (242 in marketing)
0% recommend to a friend

Traffic Signals

Monthly Visitors
445.4K
Monthly Google Ads Budget
$18.6K
Traffic Source Mix
Search
38.1%
Direct
56.9%
Referral
4%
Social
0.4%
Paid
0.6%

Headcount Trend

Current headcount: ~8.6K

Marketing Team

Marketing Team Size
242 (3% of company)
Marketing Roles Posted (Last 30 Days)
4

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