Lifecycle Assistant at Trinny London | London, UK

Trinny London

Lifecycle Assistant

London, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own the end-to-end planning and execution of lifecycle email programs while driving cross-channel initiatives and creative readiness, with a focus on data-informed optimization and AI-assisted workflow improvements.

Email Calendar Execution: build, test, and schedule campaigns to hit launch timelines.
Lifecycle & Cross-Channel Initiatives: support journeys across email, SMS, and Direct Mail, including product launches.
Asset Readiness & Analytics: coordinate with creative and lifecycle teammates to meet timelines and monitor open/click/unsubscribe metrics.

Job Description

Responsibilities

Own the Email Calendar: Responsible for the seamless execution (build, testing and scheduling) of the email marketing calendar, ensuring all campaigns are deployed accurately and on time
Support Strategic Initiatives: Provide hands-on operational support on broader lifecycle initiatives, including product launches, automated journeys, and cross-channel campaigns (SMS and Direct Mail)
Asset Coordination & Readiness: Work closely with our Lifecycle Coordinator to liaise with the creative team to ensure delivery against project timelines, utilising processes via asana
Performance Monitoring: Support the team with regular channel reporting, pulling data on key metrics like open rates, click-through rates, and unsubscribes
Market & Competitor Research: Conduct regular market research and competitive analysis across the beauty and lifecycle landscape to bring fresh, innovative ideas to the team
AI Integration & Optimisation: Actively research and utilise AI tools to improve efficiency in day-to-day workflows, such as draft copywriting, subject line generation, and campaign ideation

Trinny London

Founded by Trinny Woodall from her kitchen table in 2017, Trinny London was founded with one purpose – to give everyone the tools they need to feel their best. Banishing overflowing makeup bags for good, we introduced a streamlined solution called the stack: cream-based, multitasking little pots of joy that click seamlessly together. Then we took on the world of skincare with our game-changing skincare collection. Today, we’re continuously creating innovative products to revolutionise beauty routines across the globe.We have achieved tremendous growth since 2017 and we’re proud to be one of Europe’s fastest-growing beauty brands. We’re generating millions of sales by developing innovative products, acquiring hundreds of thousands of supporters and customers all over the world, and more importantly, building a talented and motivated team to support our fantastic growth.

Founded in 2017

London, England, GBR

298 employees (58 in marketing)

trinnylondon.com