Influencer Marketing Executive

Manchester, UK (Hybrid)

Salary Not AvailableEntry LevelFull time

Posted 2 months ago

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Job Summary

Own the end-to-end influencer marketing lifecycle, turning creator relationships into revenue across Instagram, YouTube, and TikTok while coordinating with internal teams to optimize performance and scale impact.

  • Influencer Lifecycle: identify, outreach, brief, approve content, and evaluate campaigns.
  • Relationships & Partnerships: build strong creator networks and negotiate cost-effective collaborations.
  • Performance & Optimization: track KPIs (signups, traffic, engagement, sales) and drive data-driven improvements.

Job Description

Responsibilities

  • Manage the full influencer marketing lifecycle, from identifying and outreaching to influencers to briefing, approving content and evaluating campaign performance.
  • Build and maintain strong relationships with influencers, agencies and content creators, understanding their needs and business priorities.
  • Negotiate commercial partnerships to ensure cost effective collaborations that drive revenue growth across social media platforms.
  • Coordinate with internal teams to address influencer and affiliate needs promptly and effectively.
  • Lead influencer activity alongside campaigns, product launches, and celebrity collaborations to maximise brand exposure.
  • Monitor and report on influencer campaigns, providing insights and recommendations to senior stakeholders.
  • Continuously seek out new opportunities with emerging and established influencers to expand reach and impact.
  • Track and optimise influencer performance against KPIs, including sign ups, traffic, engagement and sales.
  • Work across multiple channels, including Instagram, Youtube and TikTok, ensuring campaigns are tailored for each platform.
  • Identify opportunities to streamline processes and improve campaign efficiency.

Requirements

  • Some experience in influencer marketing, social media management, or a related digital marketing role.
  • Strong understanding of social media channels and how they integrate with affiliate and digital marketing strategies.
  • Commercially minded, with experience reviewing proposals and negotiating to ensure cost effective partnerships.
  • Highly organised, able to manage multiple campaigns and priorities in a fast paced environment.
  • Confident in communicating with influencers, colleagues and senior stakeholders.
  • Creative thinker with the ability to guide influencers to produce high performing content.
  • Comfortable using data and analytics to measure campaign success
  • Energetic, ambitious, and eager to learn and grow within a rapidly expanding business.

Benefits

  • 25 days holiday (increasing with service) + Holiday Buy scheme
  • Auto enrolment pension scheme
  • Work from home every Wednesday
  • Onsite café, gym and free parking
  • Staff discounts across CurrentBody Skin, ZIIP Beauty, and Tria Laser
  • Subsidised travel, Cycle to Work, and EV/tech schemes
  • Supported studies, employee Assistance Programme and enhanced family leave
  • Social events, office brunches and career development opportunities

Marketing Team

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