Influencer Campaign Manager

London, UK (Hybrid)

£40K/yr – £50K/yrMid Level3+ years expPermanent

Posted 5 weeks ago

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Job Summary

influencer strategy and end-to-end delivery are owned across campaigns, balancing client goals with creator authenticity and clear performance outcomes.

  • Influencer strategy and creative direction for pitches and campaigns.
  • Build long-term creator relationships and cross-team coordination.
  • Own metrics, reporting, and client-ready recommendations from influencer analytics.

Job Description

Responsibilities

  • Lead the development of influencer strategies across client accounts, ensuring creator activity integrates seamlessly with broader campaign objectives.
  • Act as the strategic point of contact between clients, internal teams, creators, and agents, ensuring alignment at every stage of the campaign.
  • Lead influencer strategy on new business pitches, owning the creative direction and creator recommendations presented to prospective clients.
  • Identify and recommend creators who align with campaign goals, using both data-led tools and cultural insight to go beyond follower counts.
  • Build and maintain genuine, long-term relationships with creators, talent agents, and managers, making Truffle a partner creators want to work with.
  • Oversee outreach, availability checks, and day-to-day coordination with talent across all active campaigns.
  • Own the end-to-end delivery of influencer campaigns, from briefing and contracting through to content review, publishing, and performance tracking, ensuring high standards throughout.
  • Write clear, compelling creative briefs that give creators the strategic direction they need while preserving their authentic voice.
  • Manage campaign trackers, schedules, and documentation to support efficient, organised delivery across your accounts.
  • Lead contract negotiations, including fees, deliverables, usage rights, and licensing agreements, ensuring commercial terms are clear, compliant, and protect client interests.

Requirements

  • Minimum 3 years’ experience in influencer marketing or creator relations, ideally in an agency setting.
  • Experience managing junior team members.
  • Proven track record of delivering end-to-end influencer campaigns across multiple clients or workstreams.
  • Strong network of creators, agents, and managers with established, trusted relationships.
  • Experience using influencer discovery and analytics platforms to inform strategy and measure performance.
  • Confident in contract negotiations, with a solid understanding of licensing, usage rights, and brand safety considerations.
  • Strong project management skills with the ability to juggle multiple campaigns simultaneously while maintaining high standards.
  • Excellent verbal and written communication skills, with the confidence to present to clients and contribute to new business pitches.
  • Deep understanding of social media platforms and creator culture, with genuine curiosity about emerging trends and talent.
  • Collaborative mindset with experience working across creative, strategy, and social teams.
  • A proactive, self-starting attitude with a positive approach to fast-paced environments.

Benefits

  • Competitive salary
  • Hybrid working arrangement
  • 24 days’ holiday plus 8 bank holidays - 32 days of leave in total
  • Company away days and socials
  • Birthdays off
  • Mental health support and therapy services
  • Quarterly mindfulness / meditation / fitness sessions
  • Monday breakfast club
  • Thursday drinks
  • Pension scheme
Truffle Social logo

Truffle Social

We’re Truffle Social, a full service social media agency comprised of innovators, disruptors and visionaries, conquering the world of social media one post at a time. With offices in London and New York, we are an ultra-talented, all-female team of specialists with a flair for innovative content and a passion for strategic creativity backed by data.After 12 years in the game, Truffle Social is the leading agency for reactive, trend-led content and campaigns that pack a punch. As a social partner to adventurous brands, we’ve mastered a delicate balance of creativity, strategy and adaptability. Our dynamic approach keeps us one step ahead of the competition, every time - for our clients too.We work across a range of sectors, collaborating with some of the world’s leading brands in hospitality, real estate, F&B, fashion and beauty, arts and culture, design and interiors, luxury lifestyle, technology and finance.We’re not big on limiting ourselves. Social media is a powerful tool for change, conversation and collaboration, and we’re proud to use it as such. We don’t just grow followings; we nurture communities through authentic relationships, impactful messaging and innovative concepts. What’s more? We put our money where our mouth is. Our team of social media specialists love to play guinea pig for new trends. We are the first to experiment with creative concepts and tackle the constant succession of industry updates head-on. Why take our word for it, though? Check out our socials for social proof. @trufflesocial

Founded in 2010
London, England, GBR
21 employees (5 in marketing)

Headcount Trend

Current headcount: ~21

Marketing Team

Marketing Team Size
4 (19% of company)
Marketing Roles Posted (Last 30 Days)
1