FitPro Lead Gen

In-House Marketing Manager

UK (On-site)

Salary Not AvailableSenior Level3+ years expPermanent

Posted 3 weeks ago

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Job Summary

Own multi-channel marketing for two brands with social, email and content focus, turning client results into proof and driving lead generation.

  • Social & Content: own channels, calendar, and video/assets creation.
  • Email Marketing: plan campaigns, nurture sequences, and generate leads from the database.
  • Marketing & Brand Growth: run organic campaigns, promote webinars and events, and support new business with cross-team enablement.

Job Description

Responsibilities
  • Social Media & Content: Manage our Facebook, Instagram, LinkedIn, TikTok and YouTube channels.
  • Social Media & Content: Create and manage a consistent content calendar.
  • Social Media & Content: Film and edit short-form videos, Reels, Stories and Shorts.
  • Social Media & Content: Create graphics and marketing assets using Canva.
  • Social Media & Content: Turn client results into case studies, testimonials and engaging content.
  • Social Media & Content: Repurpose podcasts, webinars and long-form content.
  • Social Media & Content: Grow our audiences and increase engagement.
  • Email Marketing: Plan and send regular email campaigns and newsletters.
  • Email Marketing: Write promotional and nurture emails.
  • Email Marketing: Generate leads and sales opportunities from our existing database.
  • Email Marketing: Track performance and improve open rates, clicks and conversions.
  • Marketing & Brand Growth: Develop and execute organic marketing campaigns.
  • Marketing & Brand Growth: Generate new ideas to grow our brands and attract potential clients.
  • Marketing & Brand Growth: Promote webinars, events, partnerships and company initiatives.
  • Marketing & Brand Growth: Work with the sales and management teams to support new business growth.
  • Marketing & Brand Growth: Identify new marketing channels and opportunities.
  • Marketing & Brand Growth: Track marketing activity and report on leads, enquiries and results.
Requirements
  • At least 3 years of hands-on marketing experience.
  • Experience independently planning and executing marketing campaigns.
  • Strong social media management experience.
  • Strong video editing and content creation skills.
  • Experience with email marketing.
  • Good copywriting and written communication skills.
  • Experience using Canva or similar design software.
  • An understanding of how marketing generates leads and revenue.
  • The ability to manage multiple projects and priorities.
  • A proactive mindset and the confidence to bring your own ideas.
Benefits
  • Casual dress
  • On-site parking

Marketing Team

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