Head of Social Media

Colchester, Essex, UK (Unknown)

Salary Not AvailableSenior Level4+ years expFull time

Posted 10 days ago

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Job Summary

Own paid social end-to-end for client accounts, leading strategy, execution, and reporting. Drive testing, creative iteration, measurement and client-facing performance reviews across paid and organic social.

  • Own end-to-end paid social for multiple client accounts and present performance to clients
  • Build testing frameworks and align social with broader digital strategy

Job Description

Responsibilities

  • Paid social — Own paid social end to end for client accounts — strategy, build, optimisation and reporting
  • Plan and manage campaigns across Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager and Pinterest
  • Manage client budgets, forecast spend and take accountability for ROAS, CPA and lead quality
  • Build audience, targeting and testing frameworks; run structured creative and copy testing
  • Produce or direct ad creative — static, video and UGC-style — and iterate based on performance
  • Handle tracking and measurement: Meta Pixel, Conversions API, UTMs and platform-to-analytics attribution
  • Work with the wider paid media team to align social with search and ensure full-funnel consistency
  • Present paid performance to clients with clear commercial narrative and next-step recommendations
  • Develop and own organic strategies across Instagram, TikTok, LinkedIn, Facebook and emerging platforms
  • Manage content calendars, approvals and scheduling across all accounts

Requirements

  • 4+ years in social media, with at least some experience in an agency environment
  • Demonstrable hands-on paid social experience — you’ve built, run and optimised campaigns yourself, not just briefed them out
  • Comfortable managing client budgets and being held to performance targets
  • Strong grasp of tracking, attribution and measurement across platforms
  • A track record of running multiple client accounts and delivering measurable results
  • Strong content instincts — you can write, shoot, edit and know what performs organically and as paid creative
  • Confident presenting and building relationships with clients directly
  • Organised, self-directed and able to prioritise across competing accounts

Preferred

  • Meta Blueprint or equivalent platform certification
  • Experience line-managing or mentoring
  • Familiarity with how social interacts with SEO and wider digital strategy
  • Adobe Creative Suite, CapCut or similar
  • Experience with GA4 and project management tools (we use ClickUp)

Benefits

  • What We Offer
  • Casual dress
  • Company events
  • Company pension
  • Free parking
  • On-site parking
  • Profit sharing
Echelon Media logo

Echelon Media

LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.

Founded in 2009
Bristol, England, GBR
31 employees (4 in marketing)

Traffic Signals

Monthly Visitors
425M
Monthly Google Ads Budget
$18.2M
Traffic Source Mix
Search
39.5%
Direct
31.4%
Referral
5.8%
Social
4%
Paid
5.7%

Headcount Trend

Current headcount: ~31

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
670