Responsibilities

• Lead delivery of the SEND Provision growth strategy, aligned to wider commercial objectives.
• Drive commercial performance through proposition development, range optimisation and needs-led solutions.
• Identify growth opportunities across SEND needs, provision types and customer segments using market insight.
• Support development of practical, outcome-led bundles and inclusion-focused solutions.
• Shape a credible proposition aligned to SEND frameworks and inclusive classroom practice.
• Build strong understanding of customer challenges, including funding pressures and decision-making processes.
• Partner with Sales and Marketing to strengthen engagement and support consultative, solution-led approaches.
• Contribute to campaigns, events and partnerships that drive SEND awareness and engagement.
• Improve the end-to-end customer journey, including digital discoverability and ecommerce experience.
• Collaborate with Buying and cross-functional teams to align range direction with customer and commercial priorities.
• Build relationships with SENCOs, MATs, inclusion leaders and wider practitioner networks.
• Support the development of external partnerships and represent Findel professionally within the SEND and inclusion community.

Requirements

• Commercial or proposition leadership experience within specialist sectors or related environments.
• Experience within SEND, inclusion, education services or specialist provision.
• Strong strategic and cross-functional leadership capability.
• Experience developing customer-led propositions or category growth plan.
• Ability to influence stakeholders across commercial, product and customer function.
• Strong communication, relationship-building and execution skills.

Preferred

• Understanding of schools, MATs or public-sector education environments.
• Experience supporting consultative or solution-led sales approaches.
• Exposure to digital commerce, customer engagement or content-led marketing.
• NASENCO, Speech & Language Therapy, Occupational Therapy or similar backgrounds are advantageous but not essential.