Head of Seller Demand- B2B Marketing

Bournemouth, Bournemouth, Christchurch and Poole, UK (Hybrid)

£90K/yr – £105K/yrSenior LevelFull time

Posted 6 weeks ago

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Job Summary

Own the global seller demand engine by building a scalable, data-driven funnel from awareness to sign-up across 21+ markets, tying together PR, social, brand storytelling, and CRM-driven journeys to convert seller interest into activation.

  • Growth/Conversion Ownership: top-of-funnel to sign-up across multiple channels, with a strong focus on data quality and ROI.
  • Channels & Data: LinkedIn, email, third-party data, and market intelligence powering data-led acquisition and cross-market scaling.
  • CRM & Partnerships: design multi-touch CRM journeys, lead scoring, and partner-driven demand that pipeline-output owner is accountable for.

Job Description

Responsibilities

  • Global Seller Demand Engine
  • Own the top-of-funnel system: Awareness → Interest → Lead → Sign-Up
  • Deliver predictable, scalable seller demand across all markets
  • Balance volume and quality of inbound sellers
  • Build systems that scale seller acquisition - not manual processes that require ongoing effort.
  • PR, Social & Market Visibility
  • Own global trade PR across 21+ markets
  • Continuous narrative: growth, sellers, partnerships
  • Strong journalist relationships across commerce, retail, SME & tech
  • Own LinkedIn and social as acquisition channels

Marketing Team

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