Head of Marketing

London, UK (Hybrid)

£60K/yr – £70K/yrSenior LevelFull time

Posted 3 weeks ago

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Job Summary

Own the strategic, insight-led marketing for a government participation unit, aligning multi-channel campaigns with audience segments and income goals.

  • Own strategy and execution of audience-led campaigns spanning public and commercial services.
  • Own stakeholder management with senior Leaders and Members to influence Participation’s direction.
  • Own budgets, agency partners, and campaign performance to maximise ROI.

Job Description

Responsibilities

  • As Head of Marketing, you'll lead the strategic marketing function for Participation at the UK Parliament, shaping how people across the UK engage with Parliament's public and commercial services.
  • This is a unique opportunity to influence how millions of people connect with UK democracy from the heart of Parliament.
  • This is a high-impact leadership role where you'll develop and deliver an ambitious, insight-led marketing strategy, oversee creative multi-channel campaigns, and drive audience growth, engagement and income.
  • Leading a talented bicameral team, you'll foster a collaborative, high-performing culture while managing budgets, external agencies and campaign performance to maximise impact and return on investment.
  • Working closely with senior leaders, Members and communications colleagues across both Houses, you'll provide strategic marketing expertise, strengthen stakeholder relationships and help shape Participation's future direction.
  • You'll also champion innovation, oversee marketing during periods of operational change or crisis, and ensure Parliament's brand and messaging are delivered consistently across all channels.
  • This role is offered on a hybrid working basis, with an expectation of you spending 40% of your time in the office.

Requirements

  • Experience of successfully promoting free and paid-for products and services.
  • Ability to effectively lead a diverse marketing team.
  • Highly organised and able to take a strategic approach to planning and delivery of long-term initiatives.
  • Experience of successfully influencing and building productive working relationships with senior stakeholders.
  • Track record of using audience insight to drive strategic marketing decisions and enable better connection with priority audiences.
  • Excellent communication and presentation skills.

Benefits

  • Generous annual leave starting at 30 days and increasing to 35 after one full working year.
  • Enrolment in the excellent Civil Service pension scheme with an average employer contribution of 27%
  • Flexible working options that help you find a balance including enhanced maternity, paternity, shared parental and adoption leave, caring leave and alternative working patterns.
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House of Commons

Where elected MPs represent the public, legislate, and scrutinise the Government.

London, England, GBR
6.6K employees (420 in marketing)

Traffic Signals

Monthly Visitors
6.8M
Monthly Google Ads Budget
$601
Traffic Source Mix
Search
62.3%
Direct
21.8%
Referral
7.9%
Social
4.2%
Paid
0.4%

Headcount Trend

Current headcount: ~6.6K

Marketing Team

Marketing Team Size
420 (6% of company)
Marketing Roles Posted (Last 30 Days)
1

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