Head of Marketing

Manchester, UK (On-site)

Salary Not AvailableSenior LevelFull time

Posted 2 weeks ago

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Job Summary

Own the UK hospitality marketing engine and lead cross‑functional campaigns that move occupancy and revenue across digital, social, email, and website channels.

  • Lead the Marketing Department and ensure all activity stays on-brand for Britannia Hotels.
  • Drive multi‑channel campaigns across digital, social, email, PR and print with data‑driven optimization.
  • Partner with Revenue, Sales and Operations to maximise occupancy and commercial performance using site analytics and booking data.

Job Description

Responsibilities

  • Develop and implement marketing strategies that increase brand awareness and drive revenue.
  • Lead and manage the Marketing Department, ensuring all activity aligns with the Britannia Hotels brand.
  • Deliver integrated marketing campaigns across digital, social media, email, PR and print.
  • Oversee the company websites, ensuring content is accurate, engaging and up to date.
  • Lead the social media strategy across the hotel portfolio.
  • Plan and manage email marketing campaigns.
  • Work closely with the Revenue, Sales and Operations teams to maximise occupancy and commercial performance.
  • Monitor campaign performance, website analytics and booking data to optimise future marketing activity.
  • Build strong relationships with internal stakeholders and external agencies where required.
  • Travel to hotel sites across the UK when required.

Requirements

  • Proven experience in a senior marketing role, ideally within the hospitality, leisure or tourism industry.
  • Strong knowledge of digital marketing, social media, email marketing and website management.
  • Experience delivering successful multi-channel marketing campaigns.
  • Excellent leadership, communication and project management skills.
  • Strong analytical skills with the ability to interpret data and drive performance.
  • A commercial mindset with a passion for delivering results.
  • Work authorisation: United Kingdom (required)

Nice to have

    Benefits

    • Career development opportunities throughout the UK.
    • Attractive salary.
    • Significant staff discount rates when staying at one of our 60 hotels across the UK.
    • 50% discount off food and drink when staying at one of our hotels.
    • Friends and family hotel stay discounts.
    • Reduced membership at our Leisure Clubs.
    • Free meals on duty (when applicable).
    • Employee referral scheme.
    • Auto enrolment pension scheme.
    Britannia Hotels logo

    Britannia Hotels

    Our competitive pricing offers real value for money for both individuals and companies who are looking to save on quality accommodation. Modern facilities such as restaurants, bars, nightclubs, health clubs and FREE wireless internet access are complimented by the rich décor and friendly atmosphere.

    Altrincham, England, GBR
    46 employees (2 in marketing)

    Headcount Trend

    Current headcount: ~46

    Marketing Team

    Marketing Team Size
    1 (2% of company)
    Marketing Roles Posted (Last 30 Days)
    1