Growth Marketing Manager

UK (Remote)

Salary Not AvailableSenior Level10+ years expPart time

Posted 2 months ago

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Job Summary

Drive end‑to‑end B2B demand generation by turning business goals into integrated, multi‑channel campaigns that pipeline qualified leads and optimize performance through data-driven insights and client collaboration.

  • Own multi‑channel lead generation programs across digital, email, CRM, and content to accelerate pipeline.
  • Translate commercial aims into actionable campaigns, clear plans, and proactive optimization with measurable KPIs.
  • Collaborate with internal and external partners to lift lead quality, reporting visibility, and campaign impact.

Job Description

Responsibilities

  • Plan and manage integrated lead generation campaigns across digital channels
  • Coordinate activity across paid media, SEO, content, email, CRM and web
  • Translate commercial goals into clear marketing activity and campaign plans
  • Ensure campaigns are delivered proactively and effectively
  • Drive lead generation activity focused on pipeline and conversion outcomes
  • Help improve lead quality, reporting visibility and campaign performance
  • Understand how different channels contribute to demand generation and nurture
  • Support the development of smarter campaign journeys and engagement strategies
  • Manage and optimise channel activity across: LinkedIn, Google Ads, Meta, Email marketing, Organic/social content, CRM and automation workflows
  • Monitor campaign performance and identify opportunities for improvement

Requirements

  • 10+ years experience in digital marketing, campaign management or growth marketing
  • Strong experience in B2B marketing and lead generation
  • Experience managing integrated marketing campaigns across multiple channels
  • Confidence managing channel activation and optimisation
  • Strong organisational and project management skills
  • Commercial awareness and analytical thinking
  • Experience with platforms such as:
  • HubSpot
  • GA4
  • LinkedIn Campaign Manager
  • Google Ads
  • Meta Ads
  • Google Tag Manager
  • Looker Studio
  • CRM/marketing automation platforms
  • Strong communication and client management skills
  • Ability to work independently and proactively

Preferred

  • Proactive rather than reactive
  • Commercially minded
  • Highly organised
  • Confident owning campaigns and client communication
  • Analytical and optimisation-focused
  • Collaborative and pragmatic
  • Interested in improving how marketing operates, not just executing tasks
  • Experience with flexible, long-term roles with autonomy and variety

Benefits

  • flexibility and autonomy
  • exposure to varied client projects
  • the chance to influence how campaigns and marketing services evolve
  • a collaborative, commercially focused team
  • meaningful ownership and input
Everything Connected logo

Everything Connected

Everything Connected. More than just a name, it's our mantra and our approach. Through the merger of 3 like-minded businesses and over 19 years of experience, we created our connected services agency. Laser focused on connecting strong brands, cut-through marketing and best-in-class digital experiences.We're an independent, full-service creative, digital and technology agency. We help globally recognised brands and exciting new brands make meaningful connections between their customers, employees and shareholders. Digital channels are complex and connected, so we use the multiplying impact of creative, technology, content and data to take customers on a journey and drive real results. When this comes together harmoniously, big things happen. Your brand resonates louder. Buyers become loyal fans. And your investments make real returns. Those are the kind of ideas we bring to the table. Creativity with purpose and the power to connect.

Founded in 2003
London, England, GBR
38 employees (10 in marketing)

Traffic Signals

Monthly Visitors
958
Traffic Source Mix
Search
29.9%
Direct
58.1%
Referral
6.7%
Social
4.2%
Paid
1%

Headcount Trend

Current headcount: ~38

Marketing Team

Marketing Team Size
5 (13% of company)