Responsibilities

• Own the trial pipeline end to end: more people discovering Olatti, starting a trial, and converting to paying customers
• Watch the whole funnel, from first visit to paying customer, and act on what the numbers tell you
• Report on growth honestly - what worked, what didn't, and what you're changing
• Build and run the content strategy: blog, SEO, email, and social
• Give our Head of Content clear direction to execute against - you set the strategy, they make it real
• Own search visibility as a channel, organic and paid
• Plan and run performance advertising on Meta and Google
• Know when a channel is worth the spend and when it isn't, and be willing to switch off what doesn't perform
• Run PR properly: write press releases, send them under embargo, and build lasting relationships with the journalists who cover business software
• Line up podcast appearances, partnerships, creator sponsorships, and user-generated content

Requirements

• A track record of growth marketing at a SaaS, tech, or AI company - you've owned a sign-ups or trials number before and you moved it
• Deep knowledge of the UK market
• Hands-on across channels: paid, SEO, content, email, and PR - you execute yourself rather than brief agencies
• Fluent with analytics - you form a hypothesis, test it, and let the data settle the argument
• You use AI tools daily and they make you noticeably faster
• Strong writing - much of this job is words that have to earn attention
• Self-directed and comfortable working remotely with a small, fast team

Preferred

• Strong knowledge of the US market on top of the UK - the ideal combination, since that's our second launch
• Experience marketing to small and mid-sized businesses
• Time at a bootstrapped or early-stage company where budgets had to be justified
• PR contacts in UK business and tech press you can actually call on

Benefits

• Company events
• Company pension
• Health & wellbeing programme
• Private medical insurance
• Referral programme
• Employee discount
• Remote-first, with the Southampton office (canteen, games zone, on-site parking) open to you whenever you're in