Responsibilities

• Support the setup, optimisation, and reporting of Paid Search and Paid Social campaigns to achieve strong client results.
• Assist with daily campaign management, monitoring performance, pacing, and budgets to ensure campaigns run efficiently.
• Accurately set up campaigns, adhering to naming conventions and ensuring correct tracking and analytics are in place.
• Help optimise campaigns by testing new strategies, analysing results, and identifying areas for performance improvement.
• Troubleshoot tracking and setup issues to ensure campaigns deliver as planned and meet client objectives.
• Contribute to A/B testing initiatives and performance reporting, preparing insights in Excel and reviewing live dashboards for Account Managers and Directors.
• Stay updated on industry trends, best practices, and emerging features, sharing relevant ideas and insights with the team.
• Participate in regular training sessions and workshops to enhance technical skills, and actively contribute to internal projects and team strategy discussions.

Requirements

• Bachelor's degree (2.1 or higher), ideally in science, business, or marketing vertical or part of an agency internship program.
• Demonstrates a genuine curiosity and willingness to learn, adapt, and take on new challenges in digital marketing.
• Strong analytical skills with a good grasp of Excel, able to interpret data sets and identify meaningful insights for performance improvement.
• Confident communicator with the ability to build positive relationships across all levels of the business.
• Highly organised and efficient, capable of prioritising workload and consistently meeting deadlines in a fast-paced environment.
• Professional, considerate, and able to demonstrate tact and diplomacy in team and client interactions.
• Enjoys analysing data, spotting trends, and applying a logical approach to troubleshooting and process improvement.
• Experience with AI/LLMs (e.g., ChatGPT, Gemini) or awareness of digital platforms such as Google Ads, Meta, or TikTok is advantageous.