Global Strategic Marketing Director - Light Industrial

UK (Remote)

£100K/yr – £110K/yrDirector/ExecutiveFull time

Posted 2 weeks ago

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Job Summary

Own sector strategy development and regional activation with a focus on market data, VOC, and investor narrative, while shaping growth through an M&A lens.

  • Sector strategy ownership: define and prioritize sectors across country/global levels and craft sector-level value propositions.
  • Growth activation: lead Archetype Model, Growth Navigator, and Sector Playbooks for regional rollout.
  • Market intelligence and narrative: collect SAM/CAGR data, run VOC/blueprinting for adjacent markets, and support IPO/investor readiness planning.

Job Description

Responsibilities

  • Support the development and ongoing refinement of the Business Unit strategy.
  • Lead the development of selected sector strategies aligned with business growth objectives.
  • Drive and/or support regional strategy activation initiatives, including the Archetype Model, Growth Navigator, and Sector Playbooks.
  • Define and prioritize sectors and sub-sectors at country, regional, and global levels.
  • Support Executive, Regional Vice President (RVP), and Global Sector Account (GSA) leadership calls to align stakeholders and monitor strategy execution.
  • Lead Voice of Customer (VOC) and blueprinting activities for emerging adjacent markets and technologies.
  • Support M&A strategy development by identifying and evaluating external growth opportunities, including mergers and acquisitions.
  • Lead business capability enhancement and growth initiatives across the Business Unit.
  • Own the collection, validation, and analysis of accredited market data, including Serviceable Addressable Market (SAM) and market growth (CAGR) metrics.
  • Develop sector-level value propositions to support market positioning and business development efforts.

Requirements

  • Ideally 10 years innovation/product development/marketing function experience at regional or global level, desirable previous experience at country level in the water treatment or light industrial spaces
  • Excellent analytical and problem-solving capabilities, with the ability to translate complex data into actionable insights.
  • Experience in the water treatment and/or light industrial industries would be highly advantageous.
  • Customer-centric mindset, with a deep interest in understanding market and customer needs.
  • Outstanding communication and presentation skills.
  • Structured, results-oriented approach to project management and execution.
  • Fluent English is essential; additional major regional languages would be an advantage

Preferred

  • knowledge of the water treatment industry and experience of marketing in this industry is highly preferred

Benefits

  • Competitive Salary, company bonus scheme
  • Comprehensive training and learning opportunities
  • Company Pension
  • 25 days holiday + Bank Holidays
  • 4 x salary life insurance
  • Company Sick Pay
  • Discounts on numerous leisure, financial and retail products
  • Employee Assistance Programme
NCH Europe logo

NCH Europe

3.3 Glassdoor

Industrial solutions since 1919At NCH, we don’t just sell products—we deliver solutions that keep businesses moving. For over a century, we've been at the forefront of industrial maintenance; providing innovative solutions in water treatment, lubrication, parts cleaning and industrial maintenance prevention and repair. With a global presence in >160 countries, we help industries operate smoother, safer and more efficiently every day.NCH is now part of Solenis. Visit solenis.com for more information.

Founded in 1919
Bilston, England, GBR
504 employees (13 in marketing)
50% recommend to a friend

Traffic Signals

Monthly Visitors
20.9K
Monthly Google Ads Budget
$3
Traffic Source Mix
Search
54.4%
Direct
31.1%
Referral
9%
Social
3.9%
Paid
1.1%

Headcount Trend

Current headcount: ~503

Marketing Team

Marketing Team Size
13 (3% of company)
Marketing Roles Posted (Last 30 Days)
1