Global Paid Social Director

London, UK (Hybrid)

Salary Not AvailableDirector/ExecutiveFull time

Posted 1 month ago

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Job Summary

Own multi-platform paid social strategy and activation with a cross-channel lens, while guiding platform partners and clients through an evolving media landscape.

  • Own platform strategy across Paid Social and activation with a unified cross-channel approach.
  • Lead senior partnerships with platform stakeholders to shape opportunities and navigate changes.
  • Build testing frameworks and evidence that prove impact and inform future social bets.

Job Description

Own multi-platform paid social strategy and activation across a diverse channel mix.

  • Lead Paid Social strategy and activation across a unified cross-channel lens.
  • Act as senior partner to Meta and other platform stakeholders, guiding clients through an evolving media landscape.
  • Use data and testing frameworks to prove impact and unlock new opportunities in social.
  • Drive innovation and experimentation across platforms, tech and formats.
  • Collaborate with wider media teams to keep social integrated into broader plans.
  • Build and develop a high-performing, motivated team.
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Performics UK

PMW's Agency of the Year 2024! Performics is Publicis Media's solution to Performance Orchestration. Performics leverages technology and innovation to create and convert consumer demand through owned and paid search, social, affiliates, user experience, and programmatic. Performics underpins all of Publicis Media's agencies, giving clients access to market-leading digital expertise at their fingertips.

London, England, GBR
33 employees (6 in marketing)

Traffic Signals

Monthly Visitors
24.9K
Traffic Source Mix
Search
41.7%
Direct
43%
Referral
9.8%
Social
3.7%
Paid
1.2%

Headcount Trend

Current headcount: ~33

Marketing Team

Marketing Team Size
6 (18% of company)