Responsibilities

• Monthly Strategy: Research the client-selected market, social landscape and creator trends, then produce a monthly influencer strategy brief to inform the Creative team.
• Global Creator Sourcing: Identify and shortlist creators across international markets, aligned to campaign objectives, audience and budget.
• Creator Management: Manage outreach, negotiations, contracts, usage rights, approvals and day-to-day creator communications.
• Influencer Briefing: Translate approved creative concepts into tailored influencer briefs for each creator and market.
• Campaign Delivery: Oversee creator timelines, review content, manage feedback and ensure campaigns are delivered on time.
• Reporting: Support monthly performance analysis and contribute to Quarterly Business Reviews (QBRs) with insights and recommendations.

Requirements

• Experience: 2+ years in influencer marketing, agency-side experience preferred.
• Global Reach: Proven track record of running campaigns and managing talent outside the UK/across multiple international regions, ideally in the hospitality space.
• Strategic Mindset: Ability to map creator selection back to business objectives, not just vanity metrics.
• Talent Network: Existing relationships with key talent agents and management agencies globally.
• Agility: Comfortable hitting the ground running from Day 1 in a fast-paced agency environment.
• Social Native: Deep understanding of current social trends, platform updates, and content formats