Responsibilities

• Owning the Shopify build phase in full
• Building custom CMS systems for repeat launches
• Supporting pre-launch, launch, and growth campaigns across ecommerce client accounts
• Building, editing, scheduling, and QA’ing Klaviyo email campaigns
• Fully owning Klaviyo flows, newsletters, segmentation, and performance reporting
• Pulling campaign data from Klaviyo, Shopify, Meta, GA4, and reporting documents
• Preparing weekly and monthly client reporting updates
• Fully owning Shopify page updates, product page changes, landing page edits, and campaign QA
• Preparing Figma files, email layouts, landing page sections, and creative assets
• Writing and refining email copy, ad copy, landing page copy, product messaging, and UGC briefs

Requirements

• Ecommerce understanding
• You understand the full ecommerce journey: ad, landing page, product page, offer, email capture, checkout, post-purchase, retention, and reporting.
• You know that good ecommerce work is a mix of creative, commercial, operational, and technical detail.
• Experience with DTC brands, Shopify brands, consumer products, beauty, wellness, lifestyle, fashion, home, food and drink, or consumer technology would be valuable.
• Klaviyo experience
• Klaviyo and Shopify knowledge is a priority skill.
• You should be comfortable building campaigns, editing templates, scheduling newsletters, checking flows, pulling reports, and understanding performance.
• You should know the basics of segmentation, list hygiene, open rates, click rates, revenue attribution, flow performance, bounce rates, and deliverability.
• You do not need to be a deep technical deliverability specialist, but you should know when something looks wrong and how to investigate it.
• Shopify confidence
• You should be comfortable working inside Shopify.
• That will include creating product pages, landing pages, collections, apps, discounts, content updates, theme sections, page QA, and campaign checks.
• Technical Shopify knowledge is a must.
• Paid social awareness
• You should understand how Meta ads fit into ecommerce growth.
• You do not need to be the media buyer, but you should understand hooks, UGC, creative testing, landing page alignment, basic performance metrics, and why creative quality affects paid performance.
• Creative production
• You should be comfortable working with Figma and creative files.
• You may be preparing email mockups, organising assets, adapting layouts, tidying files, checking brand consistency, briefing creators, or helping turn an idea into usable campaign assets.
• You do not need to be a senior designer. You do need taste and strong attention to detail.

Preferred

• Agency experience is strongly preferred.
• Shopify / Klaviyo freelancer
• Looker Studio
• Triple Whale, Northbeam, or similar ecommerce analytics tools
• AI tools are useful in this role, but ecommerce delivery is the core requirement.