Digital Marketing Specialist

Birmingham, UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own and evolve the PIM data model and data coverage as the product family expands, while ensuring cross‑region data quality and secure data transfers to stakeholders.

  • PIM & Platform Ownership: Drive data model evolution, coverage for new products, and platform efficiency improvements.
  • Data Quality & Compliance: Enforce consistency across regions/languages and maintain product data standards.
  • Cross-Platform Collaboration: Champion PIM capabilities with stakeholders and manage data flows to internal/external customers.

Job Description

Responsibilities - Manage the product data model in PIM, adapting and improving as the product family grows and diversifies. - Manage new product introductions to the PIM and liaise with stakeholders to ensure a complete and accurate coverage of data for all additions. - Ongoing maintenance of product data to ensure any existing products are conforming to the product data standards. - Ensure a consistency of data quality across all regions and languages. - Manage the transfer of product data extracts to internal and external customers, ensuring their needs are fulfilled and the process works as securely and efficiently as possible. - Lead the continuous improvement of the platform to identify and resolve efficiency improvements, be that through identifying process adjustments or areas for development work. - Have a comprehension of the dependant systems in the wider ecommerce platform and how changes within PIM can affect them, with an eye on the customers’ online experience. - Ensure the visibility and appropriate management of digital assets in the PIM and other related systems. - Ability to leverage the importance of the PIM to stakeholders and champion its capabilities through the business. - Understand the interplay between the PIM and our digital platforms through our Online Search Solution. Requirements - Previous experience working with data at scale, either in a PIM system or general experience working with databases. - An ability to define actionable data quality measures for product data and to implement improvement strategies. - Ongoing maintenance of product data to ensure any existing products are conforming to the product data standards. - Strong analytical and problem-solving skills, with the ability to understand complex business requirements and translate them into actionable tasks. - Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams and stakeholders at all levels. - Passion for technology and a strong desire to learn and grow in the product management field. - Attention to detail and a commitment to delivering high-quality products. - Strong organisational and time management skills, with the ability to prioritize tasks and manage multiple projects simultaneously. - A high level of IT literacy. Benefits - We believe in nurturing your wellbeing, too, with strong benefits and flexible policies that help you succeed.
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IMI

3.6 Glassdoor

IMI Agency (Incentive Marketing, Inc.) specializes in Building Better Beverage BusinessTM for our Hospitality Clients through cutting edge marketing programs and promotions, interactive food & beverage merchandising and operations tools, staff training and recognition/reward programs for all channels in the Chain Hospitality industry. IMI programs create brand value and opportunities with consumers while driving food and beverage sales and profits for our Hospitality Operator clients.

Founded in 1989
Kennesaw, Georgia, USA
67 employees (14 in marketing)
30% recommend to a friend

Traffic Signals

Monthly Visitors
1.6K
Traffic Source Mix
Search
27.6%
Direct
46%
Referral
5.7%
Social
19.1%
Paid
1.5%

Headcount Trend

Current headcount: ~67

Marketing Team

Marketing Team Size
11 (16% of company)