Digital Marketing Manager

Cardiff, UK (Hybrid)

Salary Not AvailableMid Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own and deliver end-to-end B2B marketing campaigns across multiple channels, collaborating with leadership to drive pipeline in SaaS and public-sector spaces.

  • Lead multi-channel campaigns from strategy to delivery
  • Partner with sales, product and tech to turn complex propositions into assets

Job Description

Responsibilities

  • Turn our commercial and sales narrative into campaigns across email, LinkedIn and SEO.
  • Own and deliver the marketing campaigns we run end-to-end, working directly with the leadership team.
  • Deliver targeted marketing activity across public sector, housing and commercial property (SaaS experience will also be beneficial).
  • Create clear, usable content from complex propositions.
  • Execute multi-channel campaigns across paid search, LinkedIn, Mailchimp, social, partnerships and events.
  • Work closely with sales, product and technical teams to support live opportunities.
  • Produce high-quality assets - case studies, landing pages, sector content and outreach sequences.
  • Own and deliver the marketing calendar across brand, content and campaign activity.
  • Use insight, feedback and market signals (including competitor activity) to prioritise and refine activity.
  • Provide clear reporting on what’s working and how marketing is supporting sales pipeline.

Requirements

  • 5+ years’ marketing experience in a B2B environment, ideally involving complex products or services (SaaS, consultancy or similar).
  • Proven experience owning and delivering campaigns end-to-end, not just contributing to them.
  • Strong working knowledge of paid search, SEO, LinkedIn, email (Mailchimp) and content-led marketing.
  • Confident creating clear, high-quality copy and content, including simplifying complex ideas.
  • Experience working closely with sales teams to support pipeline
  • Ability to prioritise effectively across multiple workstreams and focus on what will have the most impact.
  • Comfortable using data and feedback to refine activity and improve performance
  • Strong project and stakeholder management skills, with the ability to keep things moving.
  • Excellent communication skills, able to adapt messaging for different audiences and channels.
  • A balance of creativity and commercial awareness, with a bias toward getting things shipped.

Benefits

  • Part-Time Role
  • Hybrid Working
  • 25 days leave plus bank holidays (pro rata)
  • Closed to clients over Christmas
  • Pension
  • Life Insurance
  • EAP - 24/7 GP access and counselling service
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Codiance

Whether it’s an end-to-end bespoke Digital platform, or a better way of managing your assets and workflow, our people-centric approach is focused on helping you solve the fundamental challenges of your business.We work to truly understand your business objective:We’re more than expert developers. We’re system engineers. All our projects begin with understanding the central business challenge your system is helping to solve. We look at how you integrate your online and offline practices to ensure every solution is people-centric.Focused on discerning the fundamental elements:Whether new or old, every system has multiple elements - systems within systems. We pride ourselves on understanding the details of every system before we build. And with our people-centric approach, we can help you navigate each element to ensure it serves your users best.Indistinguishable from your internal team:For many of our clients we’re more than an extension of their team: we’re a part of it. Whether you’re a Codiance Higher customer or we’re building your product from the ground up, our engineers are the faces of what we do. There’s no intermediary to liaise with and we’re always on-hand to support. We’re always keen to speak to people about their exciting ideas. Please get in touch to find out more about our services!

Founded in 2010
Cardiff, Wales, GBR
25 employees (3 in marketing)

Traffic Signals

Monthly Visitors
1.1K
Traffic Source Mix
Search
42.2%
Direct
36.3%
Referral
13.5%
Social
4.4%
Paid
1.8%

Headcount Trend

Current headcount: ~25

Marketing Team

Marketing Roles Posted (Last 30 Days)
1