Responsibilities

• Own the Digital Marketing activity, choose and work with third-party providers to support SEO, content creation, PR, Web development and graphic design etc.
• Sit within our Senior Leadership Team SLT.
• Understand our proposition, commercial, service and digital safeguarding benefits and execute targeted digital strategies for each.
• Deliver compelling, outcome-tailored messaging to Commercial, Not-for-Profit, and Local Authority sectors.
• Work with our delivery teams to identify successes and build outcome-based marketing.
• Work with our CEO and CTO to transform emerging services into thought leadership.
• Work with the commercial team to understand new enquiries or new markets and build targeted outcome and thought leadership messaging.
• Rebuild the content on our existing website to reflect our new proposition and launch a number of new online campaigns and then working with our web developer to rebuild the entire site.
• Own our branding and messaging and evolve as appropriate.
• Build outcome based digital case studies and secure exposure in sector-specific online publications.

Requirements

• Digital marketing: 3 years (required)
• In-Depth B2B LinkedIn Marketing: 3 years (required)
• Experience translating complex IT technology and service propositions into benefit driven messaging
• Familiarity with IT channel or related B2B vendor ecosystems and managing MDF processes
• Proven background in B2B messaging across LinkedIn and YouTube that drives traffic to our website to increase readership and enquiries
• Experienced working with technical people, reviewing service boards and translating their everyday technical wins into commercial success stories
• Ability to direct and get the best out of third-party creative and technical agencies
• Eager to leverage modern AI marketing tools to scale workflows
• Skilled in managing data lists and mapping metrics to commercial goals
• Confidence to sit on the leadership team, guide C-suite stakeholders, and report to the MD
• Work authorisation: United Kingdom (required)

Preferred

Benefits

• Contributory Pension Scheme
• 25 Days Holiday plus UK Bank Holidays
• Health (Health, Dental, Optics)
• Modern Office Environment, easy access and free parking
• Free Hot and Cold Drinks, Fruit and Snacks
• Laptop, Mobile Phone, Home Working IT Equipment
• Regular Team Socials