Digital Marketing Executive at Swansway Motor Group | Crewe, Cheshire East, UK

Swansway Motor Group

Digital Marketing Executive

Crewe, Cheshire East, UK (Unknown)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own digital content and website quality across blogs, social, and SEO with agency partners and internal teams to improve reach and accuracy.

Content and site upkeep: oversee content creation, blog posting, and website copy changes with partners to ensure consistent quality.
Technical SEO and channels: support technical SEO, YouTube optimization, and Google My Business listings to drive visibility.
Social and campaigns: create social content for the leasing division and LinkedIn, and monitor social campaigns to refine digital activity.

Job Description

Own and optimize digital content and web presence across blogs, product pages, and social channels with agency partners and internal teams to improve quality and reach.

Responsibilities: Content collaboration with agencies and partners; oversee blog content and site content production; maintain website copy and assets; provide technical SEO support; manage email newsletters; create social content for contract hire and leasing division and LinkedIn; optimize YouTube videos for more views; manage Google My Business content and directory listings; focus on the quality of digital activity, review social campaigns, and contribute to website design and development.
Requirements: Intermediate Excel skills (Pivot Tables, VLOOKUPs) and IT literacy; ability to hit deadlines and handle a varied workload; strong written communication.
Preferred: Previous experience in a similar role within a Marketing team.
Benefits: Holidays that increase with length of service; Your Birthday off; Company Pension Scheme; Death in Service Benefit; Long service recognition; Annual flu jab; Discounts on products and services; Cycle to work scheme; Employee recruitment referral payments; Employee assistance programme and counselling service; Occupational health services; Flexible working patterns; Car Benefit Scheme for employee

Swansway Motor Group

Swansway Motor Group is a family owned and run business, our roots in the motor trade stretch back to 1967 when Michael Smyth was one of the first Toyota franchisees in the UK. That business grew to become the RRG Group, which Michael sold in 2000; Swansway was born in 2003, and has gone from strength to strength under the guidance of Michael and his sons David, Peter and John.We currently operate 30 dealerships, representing 9 different brands; Audi, Honda, Jaguar, Land Rover, Peugeot, SEAT, BYD, Volkswagen and Volkswagen Commercial Vehicles. In addition we also run a state-of-the-art Bodyshop in Crewe, Cheshire as well as our 5 Motor Match sites. As an employer we always look for a great, positive, enthusiastic, attitude, over experience or qualifications. To learn more about our search and to apply for any of our vacancies, just visit the careers section of our website www.swanswaygarages.com/careers/

Founded in 2003

Crewe, England, GBR

349 employees (30 in marketing)

www.swanswaygarages.com