Responsibilities

• Customer journey campaigns: Plan, build and manage high-quality lifecycle campaigns across email, CRM, WhatsApp and other digital channels, guiding homeowners from early interest through to enquiry, consideration and conversion.
• CRM and automation: Develop and optimise CRM journeys, using customer data, automation and behavioural triggers to deliver timely, relevant and personalised communications at each stage of the journey.
• Homeowner nurture: Create engaging nurture campaigns that help homeowners understand the brand, product range, benefits, design options and next steps, building confidence and supporting progression through the buying journey.
• Audience engagement: Deliver tailored communications for homeowners, installers and trade prospects that strengthen relationships, inspire trust and reflect Endurance’s premium brand positioning.
• Installer and trade marketing: Support installer engagement and targeted B2B prospecting campaigns that raise awareness, generate interest and create qualified commercial opportunities.
• Campaign planning and optimisation: Maintain a forward-looking pipeline of campaign ideas, continually testing messaging, creative, timing, audience segments and formats to improve engagement and conversion.
• Cross-sell and loyalty campaigns: Develop communications that showcase the wider product portfolio, encourage repeat engagement and support long-term relationships with customers, installers and partners.
• Reviews and advocacy: Create campaigns and automated triggers that encourage positive reviews, testimonials and referrals, strengthening brand reputation and customer trust.
• Data and insight: Use segmentation, behavioural insights, GA4 and campaign performance data to refine customer journeys, identify opportunities and improve campaign effectiveness.
• Performance reporting: Monitor and report on campaign performance, including engagement, conversion, retention and sales impact, translating results into clear recommendations.

Requirements

• Experience with email marketing and/or CRM platforms.
• Strong understanding of lifecycle marketing or customer journey management.
• Ability to craft or adapt content in line with brand tone and creative standards.
• Knowledge of audience segmentation and personalisation.
• Strong analytical skills with ability to measure and improve campaign performance.
• Highly organised with strong attention to detail.
• Collaborative approach with ability to work across functions.
• Experience managing both B2B (installers) and B2C (homeowners) communications.

Preferred

• Experience with WhatsApp marketing or AI-driven communication tools
• Familiarity with automation platforms and lifecycle marketing technologies
• Background in premium consumer, interiors, or home improvement brands
• Knowledge of customer retention strategies and loyalty programme design

Benefits

• PRIDE Reward - our discretionary annual bonus
• 'Medicash' medical cashback scheme with access to online GP services and mental health support
• Free onsite parking
• Company pension on a salary sacrifice basis (subject to eligibility)
• PRIDE Awards - our values-based nomination and reward scheme
• Company events and staff engagement initiatives (like our famous Rocal Raffle at Christmas, Summer Festival, and regular treats throughout the year)
• Cycle to work scheme
• Employee discount on our range of door and window products across the Group
• Employee referral reward programme
• Branded workwear