Digital Marketing Executive

Bedford, UK (Unknown)

£30K/yr – £40K/yrMid LevelFull time

Posted 1 month ago

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Job Summary

Own content and campaign execution across website, email, social, and ads with ROI reporting and brand-consistent briefs for designers.

  • Content and Campaign Ownership: Create and manage digital content for website pages, blogs, landing pages, and promotions, ensuring SEO and brand consistency.
  • Campaign Execution: Plan and run integrated digital marketing campaigns across website, email, social, and digital ads for lead generation and customer acquisition.
  • Measurement and Creative Briefs: Report on campaign ROI and coordinate post-campaign reviews while guiding designers to protect brand identity.

Job Description

Responsibilities

  • Creating and managing high-quality digital content for campaigns, including website pages, blogs, landing pages, and promotional updates using WordPress.
  • Uploading, editing, and maintaining website content, ensuring accuracy, SEO best practices, and brand consistency.
  • Coordinating weekly social media content aligned to campaign activity and website updates.
  • Planning and executing integrated digital marketing campaigns focused on lead generation and customer acquisition.
  • Managing campaigns across the website, email, social media, and digital advertising platforms.
  • Ensuring campaigns are delivered on time, within budget, and aligned to objectives.
  • Project managing all campaigns from concept through to launch and post-campaign review.
  • Writing quality content to match the brief for the campaign.
  • Ensuring social media content matches up with the campaigns weekly.
  • Overseeing the brief given to the designers to ensure brand identity is adhered to.

Requirements

  • Proven experience as a Digital Marketing Executive or similar role
  • Good working knowledge of Microsoft Excel, Word, Outlook, PowerPoint
  • Experience with UI/UX design principles
  • Knowledge of marketing automation tools
  • Basic video editing or motion graphics skills

Nice to have

  • Ambition to learn, develop and grow in the role
  • Experience with management and analysis to contribute to growth

Benefits

  • Company events
  • Free parking
  • Health & wellbeing programme
  • Life insurance
  • On-site parking
Carlton Packaging LLP logo

Carlton Packaging LLP

Carlton was born to innovate. Working hand-in-hand with client’s to improve efficiency and enhance consumer experiences. Flipping the packaging world on its head with bespoke systems and developing our own products, all masterminded in our cutting edge ‘Imagination Hub’, which we know do the job better than anything else out there. All designed to be smarter for business. Smarter for our industry.And smarter for our planet. Carlton. Packaging made smarter.

Founded in 1994
England, GBR
108 employees (10 in marketing)

Traffic Signals

Monthly Visitors
3.1K
Traffic Source Mix
Search
52.9%
Direct
33.4%
Referral
6%
Social
6.6%
Paid
1%

Headcount Trend

Current headcount: ~108

Marketing Team

Marketing Team Size
4 (4% of company)