Responsibilities

• Develop and implement digital marketing campaigns across relevant social media platforms including Instagram, TikTok and other suitable channels.
• Plan, manage and optimise paid advertising campaigns, including audience targeting, campaign monitoring and performance reporting.
• Support the creation and scheduling of engaging content that aligns with the company's brand and marketing objectives.
• Maintain brand consistency across all digital channels.
• Monitor campaign performance and provide regular reports and recommendations.
• Analyse customer engagement, sales trends and marketing performance data.
• Identify opportunities to improve customer acquisition, conversion rates and customer retention.
• Support the management and optimisation of online product listings.
• Assist with the promotion of new products, campaigns and seasonal offers.
• Work closely with management to improve the customer journey and online shopping experience.

Requirements

• Minimum of two years' experience in digital marketing, social media management, brand growth or a similar role.
• Experience managing social media campaigns and digital marketing activity.
• Strong analytical and reporting skills.
• Excellent written and verbal communication skills.
• Ability to work independently and manage multiple projects.
• Degree in Marketing, Communications, Business or a related field, or equivalent professional experience.

Preferred

• Experience within the beauty, hair, fashion or lifestyle sector.
• Familiarity with e-commerce platforms such as Shopify or similar systems.
• Knowledge of influencer marketing and partnership development.
• Experience using email marketing or customer relationship management systems.

Benefits

• Company pension
• Employee discount