Digital Marketing Account Manager

Altrincham, Trafford, UK (Hybrid)

£25K/yr – £28K/yrMid LevelPermanent

Posted 1 month ago

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Job Summary

Own trial performance and PPC outcomes from onboarding through optimization, turning data into revenue impact for clients.

  • Trial & conversion ownership: drive client activation, retention, and ROI.
  • Client onboarding and strategy: lead discovery calls to map goals and commercial drivers.
  • Performance insights and ROI framing: translate metrics into actionable guidance and long term value.

Job Description

Responsibilities

  • Owning trial performance and conversion outcomes – success is measured by your ability to convert and retain clients
  • Leading strategic onboarding conversations to understand client goals, challenges, and commercial drivers
  • Advising confidently on budget allocation and paid search strategy across platforms
  • Running mid-trial reviews and performance discussions, translating data into clear, commercially relevant insights
  • Improving campaign performance early in the learning phase to build momentum and credibility
  • Clearly articulating ROI and long-term value, positioning ongoing PPC services persuasively

Requirements

  • Driven and outcome-focused – you take ownership and are motivated by results, not just activity
  • Persuasive communicator – you can influence, challenge, and guide clients with confidence
  • Rational, structured thinker – you interpret data logically and make sound, evidence-based decisions
  • Commercially aware – you understand how your work impacts revenue and client success
  • Comfortable leading conversations – you can take control of client calls and communicate with clarity and authority

Preferred

  • They don’t wait for direction – they proactively identify opportunities to improve performance and conversion
  • They combine data-driven thinking with strong commercial instinct
  • They are confident handling objections and steering conversations toward outcomes
  • They focus on long-term value, not short-term activity

Benefits

  • Sociable working hours
  • Healthcare scheme
  • Contributory pension
  • 30 days holiday (including bank holidays), increasing with service
  • Sick pay (after qualifying period)
  • On-site bar
  • Cycle to work scheme
  • Subsidised social events
  • Regular incentives and performance rewards
  • Inclusive, supportive culture (LGBTQ+ friendly, age-inclusive)
Add People logo

Add People

We’re Add People, a team of digital marketing professionals dedicated to helping small to medium-sized businesses grow online.Established in 2002, we’ve grown into a workforce of over 210 skilled marketers, supporting over 4,000 clients with services including PPC, eCommerce, Paid Social, SEO, Web Design, and other digital solutions—all offered at affordable monthly costs.Beyond digital marketing, we’re passionate about creating positive community impact. The Add People Foundation is dedicated to empowering communities by providing essential support, resources, and opportunities for those in need. Led by Rick Poskitt, Paul Davies, Kerry Mathewman, Lewis Delaney, Jack Wilkinson, Katie Walker, Lou Wade, and Jessica Elton, and supported by our passionate Ambassadors, the Foundation drives our mission forward with a strong commitment to giving back.This year, we’re proud to partner with inspiring charities, including Mind, Cancer Research, Royal Manchester Children’s Hospital, The Counselling and Family Centre, and the LGBT Foundation. A heartfelt thank you goes to our staff for shaping our charitable focus!Feel free to get in touch today: info@addpeople.co.uk

Founded in 2002
Altrincham, England, GBR
302 employees (88 in marketing)

Traffic Signals

Monthly Visitors
11.3K
Traffic Source Mix
Search
45%
Direct
42.9%
Referral
7.5%
Social
3.1%
Paid
1.3%

Headcount Trend

Current headcount: ~303

Marketing Team

Marketing Team Size
88 (29% of company)
Marketing Roles Posted (Last 30 Days)
2